-- Growth, Innovation and Leadership 2013: Silicon Valley explores the long-term impact of wellness solutions, preventive care and mHealth
MOUNTAIN VIEW, California, Aug. 6, 2013 /PRNewswire/ -- A paradigm shift is under way in the way healthcare is delivered. As the industry gears up to bring down costs while simultaneously improving the quality of care, technologies that address wellness and preventive health rise to prominence. Although wellness solutions, preventive care and monitoring of patients should deliver better health outcomes and reduce costly hospitalizations, market fragmentation and lack of consensus on how to measure success and who should pay, as well as business model misalignment in the current system, restrict the impact of these technologies.
To reveal the path the healthcare industry will take, Frost & Sullivan hosts the Health, Wellness and Well Being Think Tank at GIL 2013: Silicon Valley, The Global Community of Growth, Innovation and Leadership (http://www.frost.com/growthandinnovationevent), on Sept. 10 at The Fairmont in San Jose, Calif. Senior Vice President Greg Caressi, the leader of Frost & Sullivan's Healthcare practice, will commence the Think Tank with the "Game Changing Impact in Wellness and Preventive Care" session, looking at emerging factors shaping healthcare. This includes health policy and economics, individual demand, as well as technologies and convergence opportunities.
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"As population health management strategies and increased patient interaction become more of a reality, business models of participants inside and outside of the traditional healthcare market are evolving to address new opportunities," said Caressi. "Solutions that combine information and analytics with process change will have a definite edge in this crowded market."
The opening session of the Think Tank will be followed by a debate on "Mobile Health – How Will the Benefits Be Delivered?" to evaluate whether demand in the mHealth market will be driven by individuals who pay minimal fees to access apps or whether physicians will prescribe the apps that can then be bought through traditional healthcare provider channels. This session will also delve into the potential opportunities for companies with expertise in telecommunications, sensors, batteries, data integration and analytics. Executives from Kaiser Permanente, AT&T and Rock Health will contribute their insights in this session.
"Sadly, the much-hyped mHealth market has delivered little to date in terms of positive health outcomes for individuals with multiple chronic diseases, who place the heaviest burden on the healthcare system," observed Caressi. "Even as the market stays stuck in an endless loop of pilots while waiting for reimbursement, venture money is channeled to consumer apps supporting fitness for those who are presently healthy."
The final Health, Wellness and Well Being Think Tank session, "Ask the Experts! Panel Discussion – Healthcare Transformation: Changes and Opportunities for Stakeholders Old and New," features Aetna Accountable Care Solutions Vice President of Patient and Physician Engagement Jan Oldenburg, VMware Senior Business Strategist Farid Agahi, and Qualcomm Life Fund Director Jack Young. The discussion will highlight the gaps that create new opportunities for healthcare stakeholders and examine the major hurdles participants must overcome. The session will also signpost the solution, process or business model innovations required to reach the projected endpoint of increased access and better quality care at lower costs.
GIL 2013: Silicon Valley features a number of other industry-specific Think Tanks throughout the congress, which takes place September 8-11. Prior GIL 2013: Silicon Valley participants include presidents, directors, C-level staff and others interested in the long-term growth of their organization. GIL 2013: Silicon Valley includes ice breaking workshops, interactive sessions, networking activities and luncheons, event kickoffs, exhibitions, demonstrations, executive insights and more.
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SOURCE Frost & Sullivan