Foster's Radler: Taste the Refreshment of the NEW Lager from Foster's, cut with Cloudy Lemon

LONDON, April 26, 2013 /PRNewswire/ --

Lager That Combines Great Taste And Refreshment

For those who like their drink with a splash of lemon, Foster's Radler, cut with cloudy lemon, has a brand new taste that is fruity, sharp and refreshing whilst still being rooted in beer.

Packaged in a stylish, embossed bottle and with its cloudy lemon look, Radler is an exciting new lager from Foster's that will offer drinkers something a little different to anything they have tried before.  The clear glass of the bottled beer pronounces the cloudy lemon look of the fruity beer inside.

Gayle Harrison, brand director for Foster's at Heineken UK, says of the launch:  "Foster's Radler is a refreshing, cloudy lemon beer which will offer consumers something that's unique. It's also perfect for occasions when you want to take it a bit easier - as it has a lower alcohol content of 2% ABV - without compromising on taste or refreshment." Foster's Radler provides a great option for moderate drinking occasions when a low alcohol beer provides the light refreshment that you need.

For ultimate refreshment, Foster's Radler is best served chilled at 3-5°. So keep Radler stored in the fridge, ready for enjoyment from Foster's thirst quenching lemon lager.

Available from all good pubs and supermarkets, Foster's Radler is available in single bottles and four, six and 12 packs.

It has an RRP of £4 for a 4 pack in supermarkets.

Find out more about the new Foster's Radler lager here

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For further information, please contact the team on +44-(0)207-693-6999 or email fosters@frankpr.it