Flint Technology Launches a Magento Ecommerce Website for AstleyClarke.com

LONDON, April 21, 2011 /PRNewswire/ -- AstleyClarke.com's new facilities are built on the Magento Enterprise platform and include a full integration to MNP's OrderActive platform and to the Lyris email marketing platform. A number of new pieces of Magento functionality including item level giftwrap and advanced guided navigation modules were developed during the build. The site also incorporates Flint's new MNP DataFlow plugin that provides the basis of the synchronisation of information between Magento and OrderActive. It allows store owners to precisely define how information is passed between MNP and Magento and provides a turn key multi-store/currency integration solution.

Astley Clarke now have vastly improved control over their site and product content, and have the ability to use in-house technical resource alongside the facilities provided by Flint. This in-house/out-sourced hybrid solution gives Astley Clarke the flexibility and security to expand their business.

Justin Biddle, Commercial Director at Flint Technology said, "The work we have put into this build brings Flint Technology's infrastructure to the forefront of the Magento wave. We are so pleased to provide Astley Clarke with a site that is both beautiful and functional, and which allows the Astley Clarke team to develop their already magnificent brand."

"The Magento Enterprise platform offers unrivalled flexibility and the ability to react quickly to changes in the eCommerce landscape. Working with Flint as a development partner has enabled us to apply this mindset to the build project and beyond, and we are incredibly excited about the opportunities that our new website will bring." - Dan Coleman, Web Development and IT Manager - AstleyClarke.com

Flint Technology

Flint Technology is a software and systems integration agency specialising in the provision of Magento ecommerce installations to the retail industry as well as integration to best of breed complimentary applications and services including marketing and logistics platforms.

Astley Clarke

Bec Astley Clarke brought to life her passion for fine jewellery in 2006 when she founded Astley Clarke. As a talented internet entrepreneur, Bec was fuelled by her belief that there was a lack of imaginatively designed, fine jewellery available online for the new generation of luxury customer. Readdressing this imbalance, Astley Clarke's vision is to celebrate design and craftsmanship in fine jewellery and to reinstate the coloured gemstone as the hero of every stylish woman's wardrobe - whatever the occasion. All of course, online. Astley Clarke designs its own exquisite jewellery collections in addition to housing the very best edit of international jewellery designers.

We have a keen VIP following amongst women at the very top of their professional careers in politics, culture or academia. Our celebrity following includes amongst others: January Jones, Nicole Kidman, Claudia Schiffer, Elle Macpherson, Amanda Seyfried, and Olivia Palmero.

Press Contact: Justin Biddle, Commercial Director, +44(0)20-7060-6512, info@flinttechnology.co.uk