MANILA, Philippines and NEW DELHI, March 22, 2013 /PRNewswire/ --
Philippines Cable Operators to witness revenue increase
Netherland-based Exset B.V. today announced the launch of its initiative for the Philippine television cable industry christened 'The Philippine Page' at PCTA.
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"Keeping in view the fact that Phillipines is on the threshold of a digital revolution of the Cable Television, we have introduced our flagship award winning DMS to the esteemed cable fraternity which will not only enable them to meet the challenges of digitization, and also result in multiplying their revenue stream" said Mr. Rahul Nehra, Global Head Sales & Chief Marketing Officer, Exset.
This announcement was made at the prestigious PCTA Conference held for Cable Operators titled "Digital Now". During the Conference, Exset introduced various models which could be adopted by the Cable Operators during the various phases of the cable digitization.
"Currently, the Cable Operators across Philippines' are depended on monthly subscription fee for their revenue, which will change once the DMS starts in Philippines. The TV screen is envisaged to offer itself as the most potent - low cost -business extension to the world of Governance, Information Services, Magazine Service, Television Commerce and Games to name a few," said Mahmood Ul Haq, Head of Sales Asia Pacific, Exset.
Mr.Cedric Sazon - Chairman -Convention -PCTA conveyed "It is with distinct pleasure that we welcome the participation of Exset to the 2013 PCTA Convention held at the SMX Convention Center in Pasay City, Philippines. With its theme, Digital Now!, the event aims to encourage Philippine cable operators to migrate to the digital platform which will make the cable TV industry better equipped to face and address challenges brought on by new technologies and other pay TV platforms. This proposition is very much welcome as cable operators continue to look for such opportunities that will not only enhance their offerings to their subscribers but also provide additional source of revenue to their companies."
About Exset:
Exset is a Broadcast Technology and Solutions company founded in 2011 based in The Netherlands with offices in UK, Estonia and India. Exset provides software and security solutions to the television industry focusing in emerging markets where localisation, social and economic factors require a fresh approach form the traditional technology suppliers companies.
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