Accessibility Statement Skip Navigation
  • Resources
  • Blog
  • Journalists
  • +44 (0)20 7454 5110
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All Public Company News
      • All Multimedia News
      • View All News Releases

      • Regulatory News

      • D/A/CH Regulatory News
      • UK Regulatory News
      • View All Regulatory News

  • Business & Money
      • Auto & Transportation

      • Aerospace & Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads & Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking & Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers & Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalisation
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls & Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil & Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defence
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation & Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking & Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers & Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines & Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics & Personal Care
      • Fashion
      • Food & Beverages
      • Furniture & Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewellery
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks & Tourist Attractions
      • Gambling & Casinos
      • Hotels & Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Animal Welfare
      • Corporate Social Responsibility
      • Economic News, Trends & Analysis
      • Education
      • Environmental
      • European Government
      • Labour & Union
      • Natural Disasters
      • Not For Profit
      • Public Safety
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Overview
  • Distribution
  • Paid Placement
  • Multimedia
  • Disclosure Services
  • SocialBoost
  • Rooms
    • MediaRoom
    • ESG Rooms
  • AI Tools
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Hamburger menu
  • Cision PR Newswire UK provides press release distribution, targeting, monitoring, and marketing services
  • Send a Release
    • Phone

    • +44 (0)20 7454 5110 from 8 AM - 5:30 PM GMT

    • ALL CONTACT INFO
    • Contact Us

      +44 (0)20 7454 5110
      from 8 AM - 5:30 PM GMT

  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • News in Focus
    • Browse News Releases
    • Regulatory News
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
    • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • Overview
  • Distribution
  • Paid Placement
  • Multimedia
  • Disclosure Services
  • Cision Communications Cloud®
  • AI Tools
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists

Expandi Group Awarded Frost & Sullivan's 2025 Global Competitive Strategy Leadership Award for Democratizing Account-Based Marketing with Scalable, High-ROI Solutions


News provided by

Frost & Sullivan

08 May, 2025, 07:00 GMT

Share this article

Share toX

Share this article

Share toX

Expandi's modular platform integrates AI-driven intent data, cross-channel orchestration, and intuitive customer tools to make personalized account-based marketing (ABM) campaigns accessible for small and medium-sized businesses worldwide.

SAN ANTONIO, May 8, 2025 /PRNewswire/ -- Frost & Sullivan recently researched the ABM industry and, based on its findings, recognizes Expandi Group with the 2025 Global Competitive Strategy Leadership Award. Expandi is a forward-thinking, data-driven ABM solutions provider that delivers highly personalized marketing experiences at scale through a flexible and modular platform, uniquely tailored to support the ever-evolving needs of global small and medium-sized businesses (SMBs).

Continue Reading
This image opens in the lightbox
Expandi is a forward-thinking, data-driven ABM solutions provider that delivers highly personalized marketing experiences at scale through a flexible and modular platform, uniquely tailored to support the ever-evolving needs of global small and medium-sized businesses (SMBs).

Expandi's pioneering platform enhances personalization at scale through a distinctive programmatic ABM model, which blends real-time intent data with precision targeting and localized content delivery. It empowers organizations to reach key decision-makers with precision and efficiency by integrating advanced analytics, cross-channel orchestration, and real-time intent data.

The company's innovative technology ecosystem, customer-centric design, and modular pricing structure enable clients to tailor services to their specific needs, lowering the entry barrier for SMBs. Additionally, Expandi's proprietary intent signal engine captures behavior across more than 30,000 websites and is regularly refined using over 20,000 localized keywords, ensuring that outreach strategies are timely and market-sensitive.

"Today, Expandi's competitive advantage lies in its one-to-many or programmatic ABM approach, which extends personalization to a broader set of accounts with similar characteristics, needs, and pain points. By reducing platform costs and offering a modular pricing model, Expandi has made ABM accessible to SMBs—an underserved segment in the ABM market," said Alaa Saayed, senior program director at Frost & Sullivan.

Expandi diversified its strategic footprint in the ABM ecosystem with the launch of B2B Stars, a reputation and intelligence solution designed to redefine how B2B organizations discover, evaluate, and engage with potential partners. It aggregates high-quality data from trusted sources, including Companies House and local chambers of commerce, delivering verified information on over 3.5 million businesses across Europe and the United States. The platform also integrates a smart search engine and customizable filters, enabling enterprises to identify optimal partners based on verified experience, sector alignment, and reputation metrics.

Furthermore, businesses can engage directly with reviewers, respond to concerns, and manage their public reputation in real time. This increases visibility and credibility for trustworthy companies, enhancing the quality of engagement between buyers and sellers. As a result, B2B Stars significantly reinforces the brand's ongoing commitment to customer empowerment and ethical marketing practices.

"B2B Stars' holistic approach—integrating a comprehensive business directory, a purpose-built search engine, and a sophisticated reputation management system—ensures Expandi's commitment to transparency and trust. The platform's emphasis on verified reviews and comprehensive reputation scores makes it a powerful asset for small and medium-sized businesses to gain access to a wealth of information that goes beyond traditional directories. Verified reviews provide authentic user insights, offering detailed feedback on experiences, service quality, and reliability—features often missing from traditional directories," noted Saayed.

Each year, Frost & Sullivan presents this award to the company that has leveraged competitive intelligence to successfully execute a strategy that results in stronger market share, competitive brand positioning, and customer satisfaction.

Frost & Sullivan Best Practices awards recognize companies in various regional and global markets for demonstrating outstanding achievement and superior performance in leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analyses, and extensive secondary research to identify best practices in the industry.

About Frost & Sullivan

For six decades, Frost & Sullivan has been world-renowned for its role in helping investors, corporate leaders, and governments navigate economic changes and identify disruptive technologies, megatrends, new business models, and companies to action, resulting in a continuous flow of growth opportunities to drive future success. Contact us: Start the discussion.

Contact:

Tarini Singh
E: Tarini.Singh@frost.com 

About Expandi
Expandi Limited is a global leader in B2B MarTech and AdTech solutions, renowned for its innovative platforms that help businesses drive smarter marketing and sales strategies through data-driven insights. Its portfolio includes industry-recognized solutions such as Jabmo (Account-Based Marketing), Cyance (Intent Data), AccountInsight (B2B Programmatic DSP), and B2B Stars (an AI-powered business directory). Trusted by major global media agencies and some of the world's largest B2B companies, Expandi's platforms are used worldwide to unlock impactful, insight-led growth.

Contact: PR@expandigroup.com

Photo - https://mma.prnewswire.com/media/2681615/Expandi_Group_Awarded_Frost_and_Sullivan_2025_Global_Competitive_Strategy_Leadership_Award.jpg 

Modal title

Also from this source

Planon Recognized with Frost & Sullivan's 2025 Global Customer Value Leadership Award for Transforming Smart Building Operations with Its Sustainable Building Energy Management Solutions

Planon Recognized with Frost & Sullivan's 2025 Global Customer Value Leadership Award for Transforming Smart Building Operations with Its Sustainable Building Energy Management Solutions

Frost & Sullivan recently researched the IoT-driven building energy management industry and, based on its findings, recognizes Planon with the Global ...

Frost & Sullivan's Benchmarking System Identifies Innovation Leaders in the Emerging $100 Billion Hybrid Cloud Storage Sector

In Frost & Sullivan's 2024 global survey of IT decision-makers, 85% said enabling greater data-centricity and AI capability was a top priority, while ...

More Releases From This Source

Explore

Computer & Electronics

Computer & Electronics

Advertising

Advertising

Banking & Financial Services

Banking & Financial Services

Awards

Awards

News Releases in Similar Topics

Contact PR Newswire

  • +44 (0)20 7454 5110
    from 8 AM - 5:30 PM GMT
  • General Enquiries
  • Media Enquiries
  • Partnerships

Products

  • Content Distribution
  • Multimedia Services
  • Disclosure Services
  • Cision Communications Cloud®

About

  • About PR Newswire
  • About Cision
  • Partnering Opportunities
  • Careers
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United States
  • Vietnam

My Services

  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
  • Data Privacy

Do not sell or share my personal information:

  • Submit via Privacy@cision.com 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
+44 (0)20 7454 5110
from 8 AM - 5:30 PM GMT
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 PR Newswire Europe Limited. All Rights Reserved. A Cision company.