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      European $1.3 Bn Robotic Lawn Mower Market to 2022: Major Vendors are Friendly Robotic/Robomow, STIGA, Husqvarna, Robert Bosch & Zucchetti Centro Sistemi

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      Research and Markets

      20 Feb, 2018, 12:15 GMT

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      DUBLIN, Feb. 20, 2018 /PRNewswire/ --

      The "Robotic Lawn Mower Market in Europe - Industry Outlook and Forecast 2017 - 2022" report has been added to ResearchAndMarkets.com's offering.

      The robotic lawn mower market in Europe is likely to cross $1.3 billion by 2022

      A favourable retail environment and high disposable incomes in European countries are driving the market. The small-sized robotic lawn mower segment will dominate the robotic lawn mower market in Europe. However, the medium-sized segment is growing slowly. Also, the residential user segment will dominate the market in Europe both in terms of revenue and shipment.

      The demand for robotic lawn mowers will also be fuelled by the growth of the residential sector in Europe.

      A robotic lawn mower is a service robot. It is used to mow yards, gardens, lawns, parks, golf courses, and other commercial spaces. An autonomous mower functions without human intervention within a defined area closed by a perimeter wire.

      The robotic lawn mower market in Europe is likely to grow at a CAGR of 16.57% in volume terms during 20162022. The rise in construction of new residential properties will propel the demand for landscaping services, which, in turn, will boost the replacement of old lawn mowers, thereby boosting demand for robotic lawn mowers as they are among the latest trends in the market.

      The report provides a holistic view of the robotic lawn mower market in Europe, the companies involved in the market, and the factors driving its growth. The report also provides information on some of the latest trends that have started to surface and are likely to become strong market driving forces over the next five years. This report also provides the Porter's Five Forces analysis along with a description of each force and its impact on the market. Further, the report also provides complete value chain analysis of the robotic lawn mower market in Europe.

      Growing number of entrants to dilute the market

      The robotic lawn mower market in Europe is highly concentrated with a limited number of small and large-sized players. The competition among the players is intense. The market concentration in Europe is high as major global vendors are based and headquartered in the region. A growing number of new entrants and increasing presence of Chinese vendors that provide low-cost robotic lawn mowers in the region are expected to dilute the market concentration in the future.

      Major vendors profiled in the

      • Friendly Robotic/Robomow
      • STIGA (Global Garden Products)
      • Husqvarna
      • Robert Bosch
      • Zucchetti Centro Sistemi (ZCS)

      report are as following:

      Robotic Lawn Mower Market in Europe: Market Dynamics

      Preference for smart robotic technologies and adoption of smart home to drive the market

      The resolution of safety hazards, growth of landscaping services industry, and rise in marketing efforts and promotional activities are the major factors that are driving the market growth. Similarly, increased demand for smart technology, influence of internet in shaping buyers' behavior, and high adoption of smart homes are the emerging trends and opportunities for the market growth in Europe. The report also covers the possible challenges that the market are likley to confront during the forecast period. Increased competition from Chinese vendors and volatile price of raw materials are some of the restraints that can slow down the growth of the robotic lawn mower market in Europe.

      Robotic Lawn Mower Market in Europe: Segmental Overview

      Residential end-user segment to dominate the market

      The residential end-user segment of the market is likely to dominate the robotic lawn mower market in Europe both in terms of revenue and unit shipments. Vendors have started to offer robotic lawn mowers for specific commercial purposes in Europe. Earlier, Belrobotics (Yamabiko Europe) was the only player catering to the needs for sports fields and golf clubs. However, with time, Ambrogio entered the market with robotic lawn mowers. Similarly, the small-sized segment is likley to dominate the market during the forecast period. The online distribution model for the robotic lawn mower market is strong and is set to witness a healthy growth in the next few years.

      Robotic Lawn Mower Market in Europe : Key Countries Analysis

      Germany to contribute maximum revenue to the market

      Germany is expected to be a dominant country in the Europe region contributing the maximum revenue to the region. Changes in the market in terms of decrease in prices; increased propensity to spend; and demand for time-saving mowing options are fueling the demand for robotic lawn mowers in the country. Husqvarna, GGP, ZCS, and Robert Bosch are the leading vendors in the market in Germany. Sweden is the second largest European country to contribute in the robotic lawn mower market in Europe.

      The high disposable household income in Sweden has propelled the demand for robotic lawn mowers. In addition, Sweden is home to the largest robotic lawn mower vendor, Husqvarna, and Auto mower and GGP's (STIGA's) STIGA are known as Sweden's one of the most known robotic lawn mower brands.

      Key Topics Covered:

      1 Research Methodology

      2 Research Objectives

      3 Research Process

      4 Report Coverage
      4.1 Market Definition
      4.2 Base Year
      4.3 Scope of Study

      5 Report Assumptions & Caveats
      5.1 Key Caveats
      5.2 Inclusions
      5.3 Exclusions
      5.4 Currency Conversion rate
      5.5 Market Derivation

      6 Market at a Glance

      7 Introduction
      7.1 Overview
      7.2 Working System
      7.3 Advantages

      8 Market Dynamics
      8.1 Market Growth Enablers
      8.1.1 Resolution of Safety Hazards
      8.1.2 Growth of Landscaping Services Industry
      8.1.3 Rise in Marketing Efforts and Promotional Activities
      8.1.4 Impact of Market Growth Enablers
      8.1.5 Impact of Market Growth Enablers on Regions
      8.2 Market Growth Restraint
      8.2.1 Increased Competition from Chinese Vendors
      8.2.2 Volatility in Raw Material Prices
      8.2.3 High Adoption of Artificial Grass
      8.2.4 Impact of Market Restraint
      8.2.5 Impact of Market Restraint on Regions
      8.3 Market Opportunities & trends
      8.3.1 Increased Demand for Smart Technology
      8.3.2 Influence of Internet in Shaping Buyers' Behavior
      8.3.3 High Adoption of Smart Homes
      8.3.4 Impact of Market Opportunities & Trends
      8.3.5 Impact of Market Opportunities & Trends on Regions
      8.3.6 Sensitivity Analysis of Key Market Trends and Opportunities

      9 Value Chain Analysis
      9.1 Overview

      10 Robotic Lawn Mower Market
      10.1 Global market Outlook
      10.1.1 Market Size & Forecast
      10.2 Europe: Robotic Lawn mower market
      10.2.1 Historical Demand 20132015
      10.2.2 Market Size and Forecast
      10.3 Porter's Five Forces Analysis
      10.3.1 Threat of New Entrants
      10.3.2 Bargaining Power of Suppliers
      10.3.3 Bargaining Power of Buyers
      10.3.4 Threat of Substitutes
      10.3.5 Competitive Rivalry

      11 Robotic Lawn Mower Market in Europe - by Lawn Type
      11.1 Market Overview
      11.2 Europe: Robotic lawn mower market for Small-sized Segment
      11.3 Europe: Robotic lawn mower market for Medium-sized Segment
      11.4 Europe: Robotic lawn mower market for Large-sized SEGMENT

      12 Robotic Lawn Mower Market in Europe by End-users
      12.1 Market Overview

      13 Robotic lawn mower Market in Europe by Distribution Channel
      13.1 Overview of Distribution channel
      13.2 Manufacture, Production, and Distribution
      13.3 Distribution through Retail Stores
      13.4 Distribution through Online Websites

      14 Robotic Lawn Mower Market in Europe by Key Regions
      14.1 Market Overview
      14.2 Major Country Analysis
      14.2.1 Germany
      14.2.2 Sweden
      14.3 Other Markets

      15 Competitive Landscape
      15.1 Market Overview
      15.1.1 Robotic Lawn Mower Market Competitive Landscape in Europe
      15.2 Market Structure and Mapping of Competition
      15.2.1 Herfindahl-Hirschman Index
      15.3 Market Share Analysis
      15.3.1 Husqvarna
      15.3.2 Friendly Robotics/Robomow
      15.3.3 ZCS (Zucchetti Centro Sistemi)
      15.3.4 STIGA (Global Garden Products)
      15.3.5 Robert Bosch

      16 Key Company Profiles
      16.1 Friendly Robotics (Robomow)
      16.2 Husqvarna
      16.3 Robert Bosch
      16.4 STIGA (Global Garden products)
      16.5 Zucchetti Centro Sistemi (ZCS)

      17 Other Prominent Companies
      17.1 AL-KO
      17.2 Yamabiko EuRope (Belrobotics)
      17.3 Deere & Co.
      17.4 E.ZICOM
      17.5 Hangzhou Favor Robot Technology
      17.6 Hitachi
      17.7 Honda
      17.8 Linea Tielle
      17.9 LG
      17.10 Milagrow HumanTech
      17.11 Mamibot EU
      17.12 MTD Products
      17.13 Positec Tool (WORX)
      17.14 STIHL
      17.15 The Kobi Company
      17.16 Turflynx

      18 Report Summary
      18.1 Key Takeaways
      18.2 Strategic Recommendation
      18.3 Qualitative Summary of Robotic lawn mower Market in Europe
      18.4 Quantitative Summary of Robotic lawn mower Market in Europe 2016-2022

      19 Appendix
      19.1 List of Abbreviations
      19.2 Price Chart of Various Robotic Lawn Mowers

      For more information about this report visit https://www.researchandmarkets.com/research/jfr5qd/european_1_3_bn?w=5

      Media Contact:


      Laura Wood, Senior Manager
      press@researchandmarkets.com

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