LONDON and VIENNA, March 13, 2014 /PRNewswire/ --
Annual incidence of Europe's second most lethal cancer killer is predicted to rise by 12% by 2020 warns Europe's largest body of gastroenterology experts, United European Gastroenterology (UEG). Colorectal cancer is estimated to claim the lives of 214,675 adults in Europe and is expected to affect 502,000 Europeans a year by 2020.
Colorectal cancer is extremely lethal in its advanced stages yet early detection can result in a 90-95% survival rate. Early signs of colorectal cancer do not exist or are difficult to spot but can be detected via a simple screening test (the Faecal Occult Blood Test) that can be performed at home. Widely available across Europe, the FOBT is generally offered to men and women over the age of 50 via an invitation from their doctor or a national screening programme. However, uptake throughout Europe has been surprisingly low, with the percentage of eligible adults screened in many countries falling way short of the 65% rate considered desirable by the European Commission and already achieved in the USA.
While Europe's promotion of organised national screening programmes is seen as preferable to America's 'opportunistic' approach, UEG experts say Europe can learn from the USA when it to comes to pushing CRC to the forefront of public life. Annual campaigns fronted by Meryl Streep and other Hollywood stars, nationwide 'Dress in Blue Days' and a White House colorectal cancer statement issued by President Obama earlier this month are all helping to raise the profile of the disease and the importance of screening across the Atlantic.
"United European Gastroenterology has campaigned for screening for colorectal cancer to be available to all European citizens; we are now urging the European population to participate and to be aware that FOBT screening reduces the risk of dying from colorectal cancer by 20-30%. Colorectal cancer is treatable when detected early, yet it is estimated to claim the lives of over 500 Europeans every day," says British gastroenterologist and UEG President, Professor Michael Farthing.
As the world marks Colorectal Cancer Awareness Month (March) UEG is launching a new awareness campaign, 'Screening Saves Lives', urging all European men and women over 50 to talk to a healthcare professional and undertake screening for colorectal cancer.
Notes to Editors
United European Gastroenterology is a professional non-profit organisation combining all the leading European societies concerned with digestive diseases. Together, its member societies represent over 22,000 specialists, working across medicine, surgery, paediatrics, gastrointestinal oncology and endoscopy.
Find out more about UEG's work at http://www.ueg.eu
 International Agency for Research on Cancer (IARC)
 Globocan Estimated Cancer Incidence, Mortality and Prevalence, 2012
 Overall USA screening rate, Centers For Disease Control and Prevention, 2010
Available for interview
Professor Michael Farthing, UEG President
Professor Jaroslaw Regula, European colorectal cancer expert
Samantha Forster email@example.com Tel:+44(0)1444811099 @UEGMedia
SOURCE United European Gastroenterology