NASHUA, New Hampshire, February 27, 2012 /PRNewswire/ --
- CMO Tom Wentworth Addressing the Future of Corporate Websites at IMS; Director of Product Marketing Adam Smith's TFM&A Session Focusing on Becoming a Revenue-Centric Digital Marketer
Ektron, a provider of web content management, social software and marketing optimization solutions, today announced that Ektron Chief Marketing Officer Tom Wentworth will participate in an expert panel at the Inbound Marketing Summit (IMS) in New York and Director of Product Marketing Adam Smith will speak at the Technology For Marketing & Advertising (TFM&A) Show in London. Both sessions are scheduled for Wednesday, February 29.
Wentworth's expert panel, "The Future of Corporate Websites - More Social, More Open," is being held from 3:45 to 4:20 p.m. EST. The panel will be moderated by Scott Liewehr, web content management analyst at Gilbane Services. Other panelists include Aaron Dun, vice president of marketing and strategy, Percussion Software; Matt Goddard, CEO, R2i; Sean Rusinko, interactive strategist, Verndale; and Tony White, founder, Ars Logica.
Smith's session, being held from 1:30 to 2:00 p.m. GMT, will help marketers understand how to use digital channels to meet business objectives, define the organization's value proposition and increase market share and top-line growth. Ektron is co-sponsoring the Content Management & Web Analytics Theatre, where Smith will present. To learn more about Smith's upcoming session at TFM&A, read his blog post on key takeaways.
Ektron is exhibiting at the TFM&A conference in London. Please visit us at Booth #C14. Use the #IMS12 and #tfm2012 hashtags to follow and learn from event discussions. Engage with us in a number of ways via http://www.ektron.com/community.
Ektron simplifies the creation, management and delivery of digital experiences for global organizations that are looking to drive revenue growth and improve customer satisfaction. Ektron helps companies deliver customer experiences to their audiences through digital channels by using content to engage consumers and drive business outcomes. Headquartered in Nashua, N.H., with offices in Australia, Canada and the U.K., Ektron has thousands of customers including: Fairmont Raffles Hotels International, Las Vegas Sands, Microsoft, NASDAQ and National Health Services UK. For more information: http://www.ektron.com.