CAMBRIDGE, Massachusetts, DUBLIN and SHANGHAI, May 13, 2014 /PRNewswire/ -- Clavis Technology has changed its identity to Clavis Insight and opened its first office in China this month. Clavis Insight, is the global leader in Online Retail Store Analytics for consumer packaged goods (CPG) manufacturers. The software as a service company develops and markets Clavis eCommerce Insight, a unique cloud-based platform for delivering unprecedented intelligence and analysis about how products are represented in the fast growing digital channel.
Clavis is used by food & beverage, personal care, baby care, pet care and household product brands in North and South America, Europe and Asia to monitor, analyze and improve their presence and performance in top online retailers. The company has opened its office in Shanghai, China to support a growing customer base in the Asia-Pacific region at a time when China has surpassed the US as the largest eCommerce market in the world.
"The rapid adoption of digital commerce offers an exciting route to market for global consumer packaged goods companies targeting growth in the Asia-Pacific region," said Nicole Bernard, President, China Region, Clavis Insight. "As we expand our geographic footprint and the number of retailers and online stores we monitor, we've grown to provide global consumer packaged goods brands with a one-stop-shop for Online Store Audits and Online Retailer Analytics."
The rebranding to Clavis Insight was completed to better reflect the benefits Clavis delivers to its customers, which include eCommerce leaders such as Unilever, Kimberly Clark and General Mills. The insights and analytics help them to quickly identify the right products, landing page content and placement needed to drive engagement and improve conversion rates in leading online retailers around the world.
"There is real opportunity for forward thinking consumer packaged goods brands to increase market share by proactively managing their products and information across online retailers, and delivering consistent messages across all channels," said Clavis Insight chief executive officer Garry Moroney.
About Clavis Insight
Go to www.clavisinsight.com
SOURCE Clavis Insight