MUNICH, Germany, January 22, 2012 /PRNewswire/ --
Major global partners are also part of this year's DLD community
Numerous renowned partner companies will support this year's DLD international digital conference (January 22-24, 2012 in Munich). More than 20 companies from home and abroad are among the global business and contact network of companies, entrepreneurs and pioneers in 2012. "DLD is a network of people and companies. These partnerships, some of them existing for years, form the basis of DLD's success," say DLD founders and managing directors Steffi Czerny and Marcel Reichart.
In Sunday's opening panel, Microsoft's vice president, Dean Hachamovitch, speaks for the first time in Germany about the future role of browsers and privacy.
Audi CEO Rupert Stadler holds a keynote speech on the topic of "Road to Digital" and will then move to a "Mobile metropolis" roundtable panel designed by Audi with the central theme of "urban mobility of the future". DLD's automotive partner Audi is present with its Audi Speakerlounge throughout the conference and provides its A8 cars for the shuttle service.
Google´s Nikesh Arora (Senior Vice President and Chief Business Officer) will be addressing "The Future of Business" and new success factors in the digitization age in his keynote. The long time DLD partner Google will also feature Google+ and Google+ hangouts in a dedicated lounge to the DLD and DLD Night guests.
HP hosts the DLD photo studio with celebrity photographer Kevin Abosch. Matt Mills from AUTONOMY (owned by HP) demonstrates a new augmented reality technology in a software demo. Barbara Kux, chief sustainability officer at global DLD partner Siemens holds a keynote speech on the topic "The New Real." Pedro Miranda, representing Siemens One, speaks about cities and data.
René Schuster, CEO of Telefonica Germany, explains the results of the joint study "Connected Europe - How Smartphones and Tablets are Shifting Media Consumption" together with Linda Abraham, CMO of ComScore. Telefonica Germany provides stations to all participants at the conference in order to charge their cellphones.
DLD airline partner Lufthansa sponsors flights for DLD conference speakers and hosts workshops on various topics in their lounge. CEO Christoph Franz speaks on the issue of data. Unicredit, already in its 7th year, is DLD's exclusive location partner. Company spokesperson Anne Gfrerer and women's advisory board member Maria-Theresia von Seidlein present the HVB Mentoring Program in the context of the conference.
International strategy consultant Booz & Company invites high-level industry representatives to discuss the topic of the "digital consumer". Moderator of this session is Roman Friedrich, partner and head of communications, media and technology practice (CMT) in Europe at Booz & Company.
Numerous media partnerships, including PR Newswire, CNBC, WSJ, CHIP Online and Getty, support the global presence of this year's conference. Mobile apps by Adaptive Press, Mobile Roadie and YASSSU enable mobile interaction. A livestream of the entire conference is supplied by livestream.com.
Several studies by and with partner companies will be presented as a part of DLD: "NFC Payments And Marketing Innovation: Current State & Future Outlook" is a joint study by StrategyFacts and DLD, which investigates the use of NFC payment with innovative marketing approaches, such as in-store, near-store or customer retention. A study by Buddy Media and comScore investigates the influence of social networks on consumer behaviour.
All the networking events and invitations around DLD are supported by partners. Internet investor Acton Capital Partners invites its partners, investors and selected DLD guests to a networking dinner. In the frame of a networking lunch, Yandex will discuss the situation on the European search market, as well as opportunities for technological cooperation. Also this year, TES (Technology Enables Success), the technology symposium of Burda Direkt Services, affiliates with DLD and presents three panels on multi-channel commerce, big data and data-driven commerce.
DLD is a Burda Digital company, one of the leading European Internet companies related to a media group. The group with managed revenues of Euro 1.2 billion contains the companies Tomorrow Focus AG, Burda Consumer Tech Group, Burda Direkt Services and Xing AG as well as a venture business with holdings in, among others, Zooplus, Glam Inc. and Ubermedia.
Michael A. Pries
Hubert Burda Media
SOURCE Hubert Burda Media