Digital Foodie Launches Grocery Collection Service at Helsinki Airport - First in Nordics

HELSINKI, September 11, 2014 /PRNewswire/ --

New click and collect service opened with HOK-Elanto at Helsinki Airport to help drained travelers. 

Digital Foodie, creator of the award winning Foodie.fm platform, and HOK-Elanto co-operative grocery chain are introducing a unique service by launching an airport grocery collection solution at Helsinki Airport. The new service is unique globally.

     (Logo: http://photos.prnewswire.com/prnh/20131125/654579 )

With the Foodie.fm online service, customers are now able to place an order, choose the pickup time and in real time follow the progress of the order. After stepping off the plane, customers can collect their shopping bags from chilled pickup lockers in Helsinki Airport's Alepa store. The store uses Foodie's Delivery module to pick the orders. The specially manufactured refrigerator and freezer lockers open by entering a customer-specific code that they receive via text message. The service works 24/7 and orders can be placed up to four hours before the pickup slot.

Busy and drained travelers are among the most likely to benefit from such a click and collect service. The last thing you want is an empty fridge when you return home. Foodie's modern online shopping platform, combined with Alepa's product assortment and practical pickup solution, provide an appealing service and a superior customer experience for travelers.

"With approximately 42,000 passengers arriving daily to Helsinki Airport, we know the new pickup service will appeal to many busy travelers," says Jukka Ranua, Ecommerce Manager of HOK-Elanto. "In addition, the service provides a convenient way for the people who work in the Helsinki Airport area to do their grocery shopping."

"Our goal is to ease consumers' chores by offering a tool for more convenient and shopping. The new service is yet another indication of how online and mobility can help our lives and to the way we do grocery shopping.  Coming home from a holiday or work trip is essentially easier without the added hassle of returning to an empty fridge," says Kalle Koutajoki, CEO for Digital Foodie.

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Link to the service: http://www.foodie.fi/lentoasema

Digital Foodie product suite: http://company.foodie.fm

Media contact: Kalle Koutajoki, CEO, +358-40-701-2397, kalle@foodie.fm Foodie.fm is a SaaS platform for online groceries designed by Digital Foodie. It provides a fully personalized grocery shopping service used by major retailers and brands. For consumers, Foodie provides a service that empowers people to shop online, consume smarter and eat better. The core of the service is formed by highly personalized food and product recommendations that make everyday shopping easy and fun. For retailers, the Foodie.fm platform provides all the tools needed to run modern online operations, click and collect and home deliveries. Foodie.fm is currently available on web, iPad, iPhone, Android and Windows Phone. Digital Foodie operates currently in Finland, Baltics, Russia and UK and is headquartered in Helsinki, Finland. http://www.foodie.fm

SOURCE Digital Foodie