Custom Build Your 2012 Holiday With On the Beach

MANCHESTER, England, January 31, 2012 /PRNewswire/ --

Cut out the middle man by creating your own holiday

With Britain's constant grey January skies, the Mayan calendar predicting our demise and the recent news that a kitten was born with too many toes, it is time you booked a holiday. Make your 2012 holiday one to remember by visiting the UK's leading online travel agent; On the Beach, the masters in custom and cheap holidays abroad. With worldwide destinations including Spain, Cyprus, Egypt, Turkey and the Balearics, On the Beach allow customers to easily create their own custom built family, romantic and mates holidays.

This year, cut out the middle man by organising your holiday on your terms. With a wide selection of destinations and different holiday options, customers can browse through latest deals for the ultimate quick beach fix or create something a little more bespoke from the comfort of the keyboard. On the Beach will find the perfect cheap holidays for all couples, family and friends by searching more than 30 million hotels worldwide and allowing customers to enter specific requirements. Choose flight and hotels separately to suit both time and budget, select preferred outward bound airports, make fantastic savings on 5* luxury hotels or  self-catering accommodation and get flexible with your payments.

Regarding the flexibility of booking holidays through On the Beach, Alistair Daly, Marketing Director comments:

"Here at On the Beach we don't sell package holidays. We specialise in offering our customers flexible, tailor made holidays. We understand that every couple, family and group of friends have different holiday requirements. Our holidays are dynamic and we do this by cutting out the middle man - customers are their own holiday agent."

Only a few elements of an On the Beach holiday are not flexible and non-negotiable - the beautiful weather, fantastic beaches and unforgettable cultural experiences! Whether it's sunny Spain, tantalising Turkey or the brilliant Balearics that catch the eye, visit On the Beach to create your own mates, romantic or family holiday.

About On the Beach

Founded in 1995, On the Beach is one of the UK's leading online travel agencies carrying over 500,000 passengers every year (ABTA K0813). On the Beach provides value for money flights and hotels in the world's most popular beach holiday destinations. On the Beach provides consumers with a huge selection of travel products, from 50 million available seats, more than 30,000 hotels around the world, insurance and in-resort transfer partners. Customers can book online at http://www.onthebeach.co.uk or by calling the UK call centre on 0870-606-07-08.

As the expert provider of DIY beach holidays to the UK market, On the Beach is so confident of its industry leading position, it offers a market leading price match guarantee for its customers. On the Beach will refund the difference if a lower price is found for the same product on any UK website*.

*Offer applies to exact product match

Media Contact: Jamie Wortley, Jamie.Wortley@onthebeach.co.uk, +44(0)78-7758-9910