COLOGNE, Germany, May 31, 2011 /PRNewswire/ --
Smartphones and other mobile appliances are becoming ever more important as a distribution channel. Aiming to simplify m-commerce for merchants, Deutsche Card Services presents optimised payment pages for mobile appliances at the Mobey Forum in Frankfurt. In contrast to apps, these payment page modules are browser-based and therefore not limited to a specific platform, smartphone or tablet.
Jens Mahlke, member of the Management Board of Deutsche Card Services, says: "A recent GfK study has shown that Germans are a bit more reluctant than others to use m-commerce, but this is certainly a growth market. We are very happy to be the first German acquirer to offer a solution which is not limited to specific network operators, appliance brands or software versions, but works across the system."
A recent study by the German E-Commerce and Distance Selling Trade Association and CEG Creditreform Consumer shows that consumers are consistent in their payment method choices across the different sales channels. In m-commerce, with one-quarter of all smartphone owners already using this new shopping method, traditional payment methods such as credit cards are leading, too. To process these payments, the mobile solution of Deutsche Card Services enables the use of 3D-Secure ("Verified by Visa"/"MasterCard SecureCode") just as in e-commerce.
Moreover, the Deutsche Bank subsidiary's payment solution obviously complies with the important data security standard PCI DSS. Sensitive payment data are highly secure in m-commerce, too, and both customers and merchants enjoy the highest possible protection against misuse and non-payment. The mobile payment pages by Deutsche Card Services support not only Visa and MasterCard, but also other cards such as Maestro, Carte Bancaire, Carte Bleu, Dankort or Bancontact, provided that the cards are registered for online use.
SOURCE Deutsche Card Services GmbH