Create your Perfect Spring Look as New Look Announce Launch of New Spring Dresses Collection

LONDON, March 12, 2012 /PRNewswire/ --

Creating your own on-trend look for spring has never been easier, as New Look launch their exciting new spring dresses collection. The new range covers all of the major S/S 2012 trends, from colour blocking to florals, allowing you to create a fresh new look all your own this season.

The new range of dresses is available to shop now online and in-store. Log on to the New Look website and you'll find an even bigger choice of dresses to choose from, as well as online-only exclusives. Always adding to their roster of fresh design talent, New Look's online collection features leading fashion brands like Miss Sixty and Firetrap, as well as up and coming boutique brands like AX Paris, London street style specialists Yumi, and luxury brand Hedonia.

Whether you're looking for body con glamour, casual dress styles or formal evening wear, the dress range's fabulous prints, fabrics and finishes will see you through the season in style.

Floral prints blossom throughout the collection as the floral trend begins to bloom this spring. You'll find a range of floral prints to suit your own individual style, from dainty and intricate to bold and colourful, statement monochrome to Pucci-inspired psychedelic.

Sports luxe is covered by the collection too, with figure-hugging shapes taking on a fresh new athletic edge. Statement strapping, cut out detail, racer stripes and skater dress cuts all add a sporty edge to the body con style, giving it a fashion-forward update for the season ahead.

Pretty pastels and metallics run throughout the new dresses range, as they did through many of the S/S 2012 Fashion Week runway collections. Punchy peach, subtle sorbet shades of lemon and mint, and shimmering, chic, pale silvers and golds are made to wear with a new season tan and can be found in every style, from maxis to minis.

The fresh, new feminine collection also features the exclusive online-only Lauren's Way range. Created by TOWIE star Lauren Goodger, Lauren's Way dresses are designed to show off womanly curves and make every girl feel fabulous.

So log on or shop the new spring dresses collection in-store now for some serious new season fashion inspiration. New Look has handpicked the hottest dress trends from the runways and the red carpet, allowing you to create the perfect on-trend look for you this season, no matter what your personal style.

-ENDS-

About New Look

New Look are award winning fashion retailers, and offer a wide choice of clothing to suit all tastes. From jackets to handbags, maternity clothes to jumpsuits, mens shoes to kidswear, New Look offers glamorous clothing at affordable prices.

Address - 45 Mortimer Street, London, W1W 8HJ

For more information, please contact:

Lucy Kalus
+44-(0)203-219-7232
lucy.kalus@newlook.com