Conferize Solves the Problem of Taking Physical Events Online

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Conferize

03 Jun, 2013, 16:43 GMT

SAN FRANCISCO, June 3, 2013 /PRNewswire/ --

Today Conferize  launches the world's first full service content marketing platform for the conference industry.

Conferences and professional events have long been struggling to take their industry online in an effective way. Currently, event organizers only reach 10% of their potential audience on average and many struggle to sell out events as a result. Conferize, the leading online destination for physical events, now offers a simple yet powerful way to bring events to life online.

Today, the company introduces the new Conferize Highlight Player that enables event organizers to easily present an interactive version of their event to online audiences. The player automatically finds the most relevant multimedia content from sites like Twitter, YouTube, Instagram, Slideshare and more. It then displays everything related to the conference or event in one central place, without the need for online users to jump from site to site.

The Highlight Player is offered on a freemium basis to event organizers, speakers, venues and members of the press. It can easily be shared or integrated, similar to a YouTube video, into any website or blog as a strong addition to any digital strategy.

Studies show that conference and event organizers with an effective content marketing strategy are able to sell more registrations earlier with better targeting by building their online community across events. Conferize now offers full service content distribution and marketing out of the box at a very affordable price, also including support for live video streaming.

Since its launch, Conferize has continued to prove that its strategy to help the trillion-dollar conference industry go online is unique and effective. Recently, it won the tech industry's most prestigious award 'Red Herring Europe 100' and the first prize for Best Startup Event Technology from Event Tech Circus in Amsterdam. Last year, it won Europe's biggest venture competition European Venture Summit from a pool of 850 contestants.

Conferize is founded by Martin Ferro-Thomsen, formerly Co-Founder of Issuu, a US top-100 and Time.com Best Website. In 2011, Conferize was introduced pre-launch at the seminal technology launch pad DEMO in Silicon Valley. Today, Conferize is a leading destination for more than two million professionals from the global conference circuit.

The company has been covered by top tier media such as The Next Web and VentureBeat, as well as by industry authorities BizBash and Event Manager Blog, who chose Conferize among Top Event Trends for 2013.

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