Coleen Rooney Launches New Swimwear Collection for Littlewoods Ireland

DUBLIN, April 3, 2012 /PRNewswire/ --

Get in the mood for summer! Fashionista Coleen Rooney has just launched her first ever swimwear collection for Littlewoods Ireland, Ireland's leading online department store. Designed by the super stylish Coleen, this new collection was created with all shapes and sizes in mind so there is something to help everyone step out in style this summer. What's more, it's all available at the click of a mouse on Littlewoods Ireland! Coleen's stunning new collection has everything needed to look hot this summer - now all we need is the good weather!

The weather may be chilly but Coleen's new swimwear collection already has us fantasising about hitting the beach! The Coleen Halter Bikini Set, €39 is simple and elegant, with delicate touches of gold for a classic beach look. With its metallic sequin finish, the Coleen Sequin Triangle Bikini set, €37 is sure to bring some glamour to the waterside.

Make a statement this summer with bold colours. The striking Coleen Bandaeu Button Bikini Set, €39 in hot pink is the ultimate girly swimwear piece while the vibrant and colourful Coleen Pop Art Halter Bikini Set, €39 is a must have outfit.

The ever-flattering tankini is a great holiday buy and the Coleen Strapless Pop Art Tankini, €44 is cute, playful and stylish.

We are loving Coleen's range of wraps and kaftans, great for covering up during the day or paired with chunky heels or sandals for hitting the bar at night - truly a must to complete your holiday wardrobe. The Coleen Big Eyelet Hoodie, €44 is ideal for putting on over your bikini when the beach cools down, as is the pretty Coleen Embroidered Cover-up, €44. The abstract-print Coleen Drawchord Wide Cover-Up, €44 is uber glamorous and looks great worn at night with heels or summer wedges. Coleen's collection also takes some retro inspiration, with pieces like the Coleen Drawstring Cover-Up, €44, with its quirky fruit print sure to bring some fun to the beach.

About her new collection, Coleen commented: 'I'm so excited about my first ever swimwear collection! I designed this range for real women with all body shapes in mind. There really is something for everyone, whether looking to cover up or show off your curves on the beach. Ladies -it's time to get ready for summer!'

Commenting on Coleen's visit to Dublin, Geoff Scully, and Commercial Director at Littlewoods Ireland said: "We're delighted to welcome Coleen to Dublin to launch her exclusive swimwear collection for Littlewoods Ireland. Coleen is a big hit with our customers each season and we're confident her new range will be just as popular."

No matter what your taste, style, shape or budget, Coleen Rooney's fantastic new swimwear collection has something for everyone. With all available at the click of a mouse and delivered direct to your door free of charge in just 4 days, Littlewoods is your one stop shop for summer fashion!

Check out Littlewoods Ireland big brand reductions, with over 3,000 products permanently reduced. Log on to http://www.littlewoodsireland.ie and enjoy these fantastic savings.

About Littlewoods Ireland http://www.littlewoodsireland.ie  

Littlewoods Ireland is one of Ireland's largest shop at home retailers, offering convenient online and catalogue shopping. Formerly Family Album and Kays, the company rebranded to become Littlewoods Ireland in June 2007. Littlewoods Ireland is owned by Littlewoods Shop Direct Group, the UK's largest Home Shopping Business.

Littlewoods Ireland offers a wide range of well known high-street fashion brands, such as Miss Sixty, Firetrap, French Connection, Oasis and many more.   Exclusive to Littlewoods Ireland, is uber trendy own brand, Love Label. In addition to its comprehensive women's, men's and children's clothing range, Littlewoods Ireland also offers a wide variety of homeware, appliances, electronics, jewellery and toys, providing the complete department store shopping experience.

For more information about Littlewoods Ireland, to order a catalogue or to shop online, visit http://www.littlewoodsireland.ie

For further information, samples & visuals,
Please contact: 
Donna Moore            
Account Director            
Market Match            
Ph: +353(0)1-4914355            
donna@marketmatch.ie          

Róisín Reilly
Head of PR
Littlewoods Ireland
+353(0)1-811-2312
rreilly@shopdirect.ie