LONDON and COPENHAGEN, February 10, 2014 /PRNewswire/ --
Mobile advertising specialist Christopher Bennett joins rising star, adQuota, as Chief Revenue Officer.
adQuota is a leading premium mobile advertisement platform with business operations across Scandinavia, UK, Spain, Poland, and the Baltic countries and a strategy to grow organically and through acquisitions. Last week the company announced a Spanish acquisition to take over MobiTargets.
Now it is announced that Chris Bennett joins adQuota as Chief Revenue Officer.
"We have ambitious plans and wish to consolidate the European market for mobile premium advertising. We are geared for growth and what we now need is to strengthen our management team. I am therefore pleased to bring a seasoned industry executive such as Chris Bennett on board," says Michael Buch Sandager, CEO of adQuota.
"The European mobile advertising market is growing fast and I especially think the Premium market is exciting as top tier publishers seek to monetize their mobile strategies. adQuota is an exciting company with very strong growth both organically and through M&A. I am delighted to be joining the team as the business continues to grow through the region," says Chris Bennett.
Chris has extensive commercial media experience gained from both traditional media companies and digital, interactive and mobile businesses. He joins adQuota from Tapjoy - the mobile monetization platform for App developers where he helped them build and grow the EMEA commercial operation.
Prior to that he held senior leadership roles at Blyk, Starcom MediaVest in the UK, and Google where he was responsible for developing commercial relationships with entertainment and media companies through paid search, video and mobile. He also spent time in senior strategy roles within commercial TV and commercial radio.
About adQuota International ApS:
adQuota provides high advertising value for brands and agencies on mobile through relevant, targeted and engaging mobile advertising. The inventory all high quality Premium advertising space - both mobile websites and a network of mobile applications. More than 300 Publishers have trusted adQuota with their publications and adQuota reaches more than 35 million readers and app-users monthly.
adQuota provides the complete infrastructure and support for mobile media advertising, focused on Rich Media formats for apps and web sites on both mobile devices and tablets. adQuota adStudio provides creative and technical production of Display Banner Ads, Rich Media Ads and Coupon Campaigns.
adQuota is present in London, Madrid, Copenhagen, Stockholm, Oslo, Riga, Vilnius and Warsaw.
Additional information on adQuota may be found on http://www.adquota.com.
adQuota International ApS:
Michael Buch Sandager, CEO
Chris Bennett, CRO