GLASGOW, Scotland, May 8, 2014 /PRNewswire/ --
C&C Group plc, a leading international producer of long alcoholic drinks including Bulmers, the Irish cider brand; Magners, the premium international cider brand; and Tennent's, the iconic Scottish beer brand, announce that the company is to support One Water, the UK's leading ethical bottled water brand.
As part of C&C Group's community involvement programme, the drinks company has pledged to sell £1million of One Water in the UK on-trade (pubs, clubs and hotels) over the next two years through the company's distribution networks.
All of One Water's profits are donated to The One Foundation charity which operates across Africa to provide water to some of the world's poorest communities. To date, One has raised over £10 million and has changed the lives of over 2.5 million people.
Paul Bartlett, Corporate Relations Director at C&C Group, said:
"We believe passionately that C&C Group has a responsibility to the communities in which we operate. In the Western World we sometimes take for granted the availability of clean, disease-free fresh drinking water and, as a leading drinks company it is wholly appropriate that we should use our distribution relationships in the on-trade to raise funds to support One Water and all that it stands for."
Duncan Goose, Founder and Managing Director of One Water said:
"One's success has always been based on working with organisations who share our vision and have a passion to change people's lives. The first time I met Stephen Glancey, CEO of C&C Group, I got a sense that we were going to achieve amazing things together with their team, they are an incredible group of people and have absolutely bought into what we're trying to do and will accelerate One's presence in the on-trade."
Notes to editors:
About C&C Group plc
C&C Group plc is a manufacturer, marketer and distributor of branded cider and beer. The Group manufactures Bulmers, the leading Irish cider brand, Magners, the premium international cider brand, Gaymers cider and the Shepton Mallet Cider Mill range of English ciders and the Tennent's beer brand. C&C Group also owns Woodchuck and Hornsby's, two of the leading craft cider brands in the United States. The Group's Irish wholesaling subsidiary, Gleeson Group, manufactures Tipperary Water and Finches soft drinks. The Group also distributes a number of beer brands in the Scottish, Irish and Northern Irish markets. http://www.candcgroupplc.ie
About One Water
One Water was launched in 2005 by entrepreneur Duncan Goose when it was chosen as the official water for Live8 and Make Poverty History. Since then One has raised over £10m and changed the lives of over 2.5 million people. One is available in selected delis, supermarkets (including Morrisons, Waitrose & Ocado) and coffee shops, including Starbucks. For more information, visit http://www.OneDifference.org.
SOURCE C&C Group