-Respected communications industry editor rejoins Light Reading to play crucial role in global online telecom publication's new strategy
NEW YORK, June 19, 2013 /PRNewswire/ -- UBM has appointed Carol Wilson as Editor-at-Large at online telecom publication Light Reading (www.lightreading.com), the premier source for telecom industry analysis, which leads its sector in terms of traffic, content, and reputation.
Wilson is no stranger to Light Reading, having joined the title previously in 2009 and subsequently fulfilling a number of roles as a senior member of the editorial and events teams until March 2013.
Now, following a few successful months at The TeleManagement Forum (TM Forum), Wilson is returning to Light Reading to be part of a major overhaul of the publication as it unveils a new design, additional multimedia functionality, and greater engagement with the global communications industry community.
As part of the overhaul, Wilson will be the Dean of the Light Reading University, which will offer online courses on key industry developments.
"I'm delighted to have Carol back on the team and being part of the 'new' Light Reading. She has the knowledge, skills, personality, and contacts that make her a major asset," stated Light Reading Editor-in-Chief Ray Le Maistre. "In addition, her knowledge of North American contact sports and dedication to the Chicago Blackhawks, one of the National Hockey League's big hitters, makes Wilson invaluable in sports quizzes."
"I'm excited about the plans for Light Reading and the opportunity to be part of the team that reinvents the telecom trade press. I think what the Light Reading team has planned will bring additional relevance to what has long been the telecom industry's best source of news, analysis, and strategic information," said Wilson.
"Carol's reputation speaks for itself," said Stephen Saunders, Managing Director of UBM DeusM and Light Reading founder, "as does her decision to return to the Light Reading fold at this pivotal juncture in our community's history. I'm delighted to be working with her again."
Wilson returns to Light Reading on July 8, just as Light Reading's new-look debuts. The revamped site will employ the content management system and proven operational strategies of DeusM, an integrated marketing services company owned by UBM. DeusM builds and operates highly engaged communities of qualified users within specialist B2B markets using a strategy of best-practices focused on content and technology.
Sr. Director of Marketing, UBM DeusM
About Light Reading
Light Reading (www.lightreading.com) combines its research-led online communities and targeted events portfolio to help those in the global communications industry make informed decisions. Lightreading.com is the ultimate source for telecom analysis for more than 300,000 subscribers each month, leading the media sector in terms of traffic, content, and reputation. Light Reading produces targeted communications events and focused one-day conferences each year for cable, mobile, and wireline executives across five continents.
About UBM DeusM
UBM DeusM (www.deusm.com) is an integrated marketing services company owned by UBM plc, targeting the fastest growing segment of the online publishing industry: business social media. The company is led by Managing Director Stephen Saunders, Min's Marketer of the Year 2010. He and the other UBM DeusM principals have built and delivered more than 45 successful sites and online communities over the last two years. UBM DeusM's service is based on a unique platform, called Community in a Box (CiaB), which employs a structured system of proven B2B Web publishing best-practices, combined with a breakthrough integrated multimedia publishing platform ("n-Server") to enable marketers to quickly and profitably set up specialized communities for their target customers.
About UBM plc
UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organized into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com.
SOURCE Light Reading