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Calvin Klein Fragrances Announces Actress Margot Robbie as Face of New Women's Fragrance, Deep Euphoria Calvin Klein


News provided by

Coty Inc.

05 May, 2016, 11:49 GMT

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Margot Robbie - 2016 Neil Rasmus BFA (PRNewsFoto/Coty Inc.)

NEW YORK, May 5, 2016 /PRNewswire/ --

Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp. [NYSE: PVH] and Calvin Klein Fragrances, a division of Coty Inc. [NYSE: COTY], announced today that actress Margot Robbie will be featured in the new worldwide print and television advertising campaign for the brand's latest women's fragrance, deep euphoria Calvin Klein, which will debut globally in August 2016.

     (Photo: http://photos.prnewswire.com/prnh/20160505/364057 )

Ms. Robbie first captured worldwide attention when she starred in Martin Scorsese's Academy Award-nominated and Golden Globe-winning film, The Wolf of Wall Street. The actress followed up with several prominent starring roles, including Focus with Will Smith; The Big Short with Christian Bale, Ryan Gosling, and Brad Pitt; and Whiskey Tango Foxtrot with Tina Fey. This summer, Ms. Robbie will star as Jane Porter in The Legend of Tarzan opposite Alexander Skarsgård, and as Harley Quinn in the supervillain film Suicide Squad alongside Will Smith and Jared Leto.

"euphoria Calvin Klein is a major franchise within the Calvin Klein house, and the addition of deep euphoria to our diverse and comprehensive portfolio will fuel the development and innovation to continue driving the Calvin Klein Fragrance business," said Vincent Brun, Senior Vice President of Global Marketing, Calvin Klein Fragrances, Coty Inc. "Ms. Robbie perfectly embodies the modern femininity of the empowered deep euphoria woman that we believe will resonate with women around the world."

"We are thrilled to work with Ms. Robbie on this exciting addition to the Calvin Klein Fragrances portfolio," said Melisa Goldie, Chief Marketing Officer of Calvin Klein, Inc. "Her beauty and talent is an expression of the incredible legacy of women who have been captured in Calvin Klein campaigns over the years."

Ms. Robbie also attended the 2016 Costume Institute Benefit at the Metropolitan Museum of Art in New York City on Monday night, where she was dressed by Calvin Klein Collection.

Ms. Robbie joins a memorable group of well-known Calvin Klein Fragrance models and actresses who have starred in the brand's legendary and iconic advertising campaigns, including Kate Moss, Scarlett Johansson, Christy Turlington Burns, Natalia Vodianova, Rooney Mara, Diane Kruger and Doutzen Kroes. Calvin Klein's renowned advertising campaigns have provoked controversy, propelled careers, and captured the public's imagination for four decades.

Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp. [NYSE: PVH], is one of the leading fashion design and marketing studios in the world. It designs and markets women's and men's designer collection apparel and a range of other products that are manufactured and marketed through an extensive network of licensing agreements and other arrangements worldwide. Product lines under the various Calvin Klein brands include women's dresses and suits, men's dress furnishings and tailored clothing, men's and women's sportswear and bridge and collection apparel, golf apparel, jeanswear, underwear, fragrances, eyewear, women's performance apparel, hosiery, socks, footwear, swimwear, jewelry, watches, outerwear, handbags, small leather goods, and home furnishings (including furniture). For more information, please visit calvinklein.com.

With a heritage going back over 130 years, PVH Corp. has excelled at growing brands and businesses with rich American heritages, becoming one of the largest apparel companies in the world. We have over 30,000 associates operating in over 40 countries with over $8 billion in 2015 revenues. We own the iconic Calvin Klein, Tommy Hilfiger, Van Heusen, IZOD, ARROW, Speedo, Warner's and Olga brands and market a variety of goods under these and other nationally and internationally known owned and licensed brands. The Speedo brand is licensed for North America and the Caribbean in perpetuity from Speedo International, Ltd.

EDITORIAL CREDIT: deep euphoria Calvin Klein 

IMAGE CREDIT: © 2016 Neil Rasmus BFA  

SOCIAL MEDIA:

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pinterest.com/calvinklein

snapchat: calvinklein

brand handle: @calvinklein 

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