Boots Treat Street Welcomes Aviva Insurance

NOTTINGHAM, England, August 24, 2011 /PRNewswire/ --

Boots Treat Street is pleased to welcome Aviva Car and Home as one of its newest brands to join the online shopping portal. This deal is a new offering for the 'Insurance' area of the Boots Treat Street website, which will allow customers to collect more Boots Advantage Card points through the site and collect points whilst protecting their possessions.

Treat Street has established this partnership with Aviva Insurance to provide its customers even more options from leading UK insurance brands, alongside the RAC, Legal & General Home and Life Insurance and Sheila's Wheels.

Dave Robinson, Head of Partnership Marketing at Boots Treat Street, commented: "Aviva Treat Street is happy to announce that customers can now expect to collect Boots advantage card points with Aviva Car & Home Insurance. Aviva Insurance is a fantastic addition to the Insurance category of Treat Street and we look forward to the many opportunities this coming-together will offer our customers are excited to be able to help our customers collect Boots Advantage Card points whilst protecting their possessions.

"We know that insurance is an important thing to consider and now you can expect discounted prices and Boots Advantage card points with every policy thanks to Treat Street.

Aviva Car and Home Insurance joined Boots Treat Street in July 2011, and is a leading provider of life and pension products in Europe (including the UK) with substantial positions in other markets around the world, marking it the world's sixth largest insurance group based on gross worldwide premiums at 31 December 2009.

About Aviva:

Aviva's main activities are long term savings, fund management and general insurance. It has worldwide sales of £45.1 billion and £380 billion of funds under management. It has 46,000 employees serving over 53 million customers in 28 countries around the world.

Together with 53 million customers worldwide, customers can feel certain in their choice with Aviva, whether they invest for the future, guard against the unexpected, or protect the things that are important to them.

About Boots Treat Street:

At Boots Treat Street, customers collect at least one point for every £1 they spend, as well as getting exclusive offers vouchers, and discount codes from the high-street's biggest retailers including Comet, Currys and the Apple Store and also online retailers, such as eBay, Lovefilm and Play.com. Customers just log in to Boots Treat Street and click through to the retailers site via a special link which means that their purchase can be tracked and their Advantage Card points awarded.

Boots Treat Street also offers vouchers, discount codes and products from the high-street's biggest retailers including Comet, Currys and the Apple Store and also online retailers, such as eBay, Lovefilm and Play.com. Customers can also collect insurance discount codes such as Aviva car insurance discount codes, Sheilas Wheels offers, Legal & General home insurance codes and RAC discount codes.

PR Contact:
Kerry Edwards
Treat Street
Boots D90 WG15
Thane Road
Nottingham
NG90 1BS
+44(0)8451212837
http://www.treatstreet.boots.com