LONDON, May 29, 2012 /PRNewswire/ --
David Wolowidnyk of Canada is crowned the World's Most Imaginative Bartender with New BOMBAY SAPPHIRE cocktail named Beldi
The winner of the BOMBAY SAPPHIRE® World's Most Imaginative Bartender competition was announced at an event held in Morocco for professional bartenders, hosted by Bombay Sapphire, the world's number one premium gin by value for a third consecutive year[1].
(Photo: http://photos.prnewswire.com/prnh/2012/535491 )
(Photo: http://photos.prnewswire.com/prnh/2012/535491-b )
(Photo: http://photos.prnewswire.com/prnh/2012/535491-c )
The winner, David Wolowidnyk of Canada was selected from thousands of contestants overall and eight finalists from Canada, Global Travel Retail, Japan, Singapore, South Africa, Spain, the United Kingdom and the United States. The bartenders took part in a four-day experience, visiting the Moroccan home of one of the Bombay Sapphire botanicals - coriander - and exploring the world of the historic gin.
The competition itself took place on the last evening of the experience at one of the most beautiful villas in the world, Dar Sabra in Marrakech, Morocco. Each bartender was tasked with creating their most imaginative cocktail - combining their individual influences with the cultural experiences they had experienced throughout the trip.
Bombay Sapphire Global Brand Ambassador Raj Nagra hosted the competition and commented: "By hand-selecting the most creative talent from behind the bar, the Bombay Sapphire World's Most Imaginative Bartender Competition not only challenges them, but also aims to support them on their journey to becoming the most imaginative bartenders in the world. Just as the unique taste of Bombay Sapphire is inspired by the infusion of its 10 exotic botanicals, we look to inspire bartenders all over the world."
David was a worthy winner, adding his own unique flair and style to his cocktail, the Beldi. In addition to receiving the "Bombay Sapphire World's Most Imaginative Bartender" title, David also earned a place in the Bombay Sapphire Cocktail Hall of Fame, partaking in various duties, including attending the 2013 opening of the new Bombay Sapphire distillery at Laverstoke Mill in England and becoming part of the Bombay Sapphire World's Most Imaginative Bartender judging panel for next year's competition.
Bombay Sapphire Global Category Director John Burke commented: "Bombay Sapphire is at the heart of imaginative cocktail-making and by launching the Bombay Sapphire World's Most Imaginative Bartender competition we're providing a platform to encourage and inspire bartenders from all over the world. Since its creation, Bombay Sapphire has taken an imaginative approach to gin making, driving the re-invigoration of the gin category and continuing to capture the consumer's imagination through its distinctive and smooth taste resulting from the combination of 10 hand selected exotic botanicals and unique distillation process."
[1} Data sourced from International Wine and Spirit Research (IWSR), for the 12 months to the end of December 2010
Beldi - David Wolowidnyk Winning Cocktail Recipe
Ingredients
Misting
To garnish
Method
About Bombay Sapphire
Bombay Sapphire is the world's fastest growing premium gin and number one premium gin by value. Based on a secret 1761 recipe, Bombay Sapphire gin is created by perfectly balancing a unique combination of 10 hand-selected exotic botanicals from around the world. The natural flavours of the botanicals are captured through a delicate distillation process called Vapour Infusion which results in the tantalising, smooth and complex taste that is Bombay Sapphire.
Enjoy Bombay Sapphire responsibly. Bombay Sapphire, the Bombay Sapphire bottle design and device are trademarks and/or registered trademarks.
Bombay Sapphire - Infused with imagination™
Bombay Sapphire aims to inspire people into expanding their minds, thinking differently to reveal more about themselves and their Imaginations. The team at Bombay Sapphire believes everyone has imagination and therefore aims to give everyone the opportunity to be inspired, and to infuse their imagination with Bombay Sapphire.
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Media Contact
Tarita Mullings: +44-(0)207-413-3143 / tarita.mullings@hkstrategies.com
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