Blancco White Paper Offers Mobile Data Erasure Best Practices for IT Asset Disposal Specialists

JOENSUU, Finland, February 14, 2013 /PRNewswire/ --

New document from global data erasure authority informs recycling market about secure, efficient mass erasure of mobile devices

Blancco, the global leader in data erasure and computer reuse solutions, is working with international industry leaders to inform the recycling market and others about the importance of efficient and secure mass erasure of smartphones and tablets.  As part of that initiative, the company has developed a comprehensive white paper on the topic for IT asset disposal specialists (ITADs) and recyclers to help their customers stay in compliance with data protection laws and regulations.

In addition, Blancco will exhibit at the Mobile World Congress (MWC) February 25-28 in Barcelona, an international thought leadership gathering to explore the world impact of mobile technology, including building awareness of the importance of secure data erasure from mobile devices. Blancco will attend as a member of the Device Renewal Forum (DRF), an industry group dedicated to expand the global growth of the device renewal market.

"More than 1.68 billion wireless devices are produced yearly, but less than 10 percent of them are recycled or renewed," said Kim Väisänen, CEO and Co-Founder of Blancco. "Our work with DRF, our involvement in MWC and our release of the mobile white paper for ITAD specialists are all part of our strategy to inform the recycling market about how to efficiently and effectively remove all data from mobile devices, and how the market can benefit from Blancco Mobile, our mobile data erasure solution."

The new white paper, "Managing and Automating Data Erasure for Mobile Devices:

Strategies for Recyclers and IT Asset Disposal Specialists," discusses the risks of improper decommissioning, the advantages of advanced data erasure with detailed reporting and audit trails, and methods with which ITADs can help their customers stay in compliance with laws and regulations.

"The ability of ITADs to erase data simultaneously from different types of smartphone and tablet platforms is essential to productive operations," said Väisänen. "For example, a single operator can erase over 1,000 smartphones each day with our erasure units, which also automatically send a detailed erasure report back to a central management console. This report provides critical details for customer compliance and potential resale."

Blancco's booth will be in Hall 5, Stand 5E90 at MWC where the company will showcase its Blancco Mobile product, which has been nominated as a finalist in the Global Mobile Awards Competition being held at MWC.  To set up a meeting visit http://campaign.blancco.com/mwc/.

About Blancco

Blancco is the proven data erasure solution for millions of users around the globe. As the global leader in data erasure and computer reuse solutions, Blancco offers the most certified data erasure solutions within the industry. The company serves users across a wide range of industries, including banking, finance, government and defense. The company's products are highly valued by IT asset disposal professionals around the world. Blancco operates from an extensive network of international offices and partners across Europe, North America, the Middle East, Russia, Asia and Australasia. More information is available at http://www.blancco.com.

Media Contact: Monica Shaw, +1-770-367-9534, mshaw@carabinerpr.com

Blancco Oy Ltd., Kim Väisänen, CEO and Co-Founder, +358-50-585-2885, kim.vaisanen@blancco.com