JOENSUU, Finland, April 22, 2013 /PRNewswire/ --

Global data privacy champion will inform government leaders of latest innovations and best practices in efficient, secure data erasure that complies with regulations and industry standards

Blancco, the global leader in data erasure and computer reuse solutions, will showcase its latest product innovations at Overheid & ICT, an annual trade fair focusing on information and communications technology (ICT) in the government sector, at Jaarbeurs Utrecht, The Netherlands, April 23-25.

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"Overheid & ICT is an important opportunity for us to demonstrate our data erasure products to hundreds of government decision makers who attend the event," said Ariel Figueras, Benelux Area Manager for Blancco. "Especially with the upcoming EU data protection directive, we feel it's necessary to keep government leaders informed of the latest solutions and best practices in data privacy, and how they can remain compliant in this new era."

Each day, tens of thousands of IT assets are erased, analyzed and tested using Blancco's solutions that are certified by AIVD and approved by NATO, as well as other government regulations and industry standards for information security.

At Stand 01.A037, Hall 1, Blancco will showcase its solutions for 100% data erasure from PCs, servers, mobiles devices, flash devices and data storage systems. Blancco will also explain how organizations can automate the data erasure process at branch locations via remote deployment, generating significant savings in time and resources.

To register for the event as a Blancco guest, visit this link. Find out more about data erasure best practices by downloading Blancco's white paper, "Managing Data Erasure in the Enterprise: Automated Processes for Optimal Efficiency."

About Blancco

Blancco is the proven data erasure solution for millions of users around the globe. As the global leader in data erasure and computer reuse solutions, Blancco offers the most certified data erasure solutions within the industry. The company serves users across a wide range of industries, including banking, finance, government and defense. The company's products are highly valued by IT asset disposal professionals around the world. Blancco operates from an extensive network of international offices and partners across Europe, North America, the Middle East, Russia, Asia and Australasia. More information is available at http://www.blancco.com.

Media Contact:
Monica Shaw
+1-770-367-9534
mshaw@carabinerpr.com

Blancco Oy Ltd.
Ariel Figueras, Benelux Area Manager
+358-50-387-8970
ariel.figueras@blancco.com

SOURCE Blancco Oy Ltd.