-- Provider of smart waste and recycling management systems prepares for continued growth and rapid adoption of its solutions in the UK

NEEDHAM, Massachusetts, Aug. 10, 2015 /PRNewswire/ -- Bigbelly, Inc., the leader in smart waste and recycling management, today announced it has established a wholly-owned UK subsidiary effective August 1, 2015. The subsidiary, operating as Bigbelly UK, will have flagship offices in Bath, England, and will now directly serve all existing and future UK-based Bigbelly customers.

The new subsidiary was formed in response to the explosive growth of its UK-customer base and rapid adoption of the Bigbelly smart waste and recycling system among councils, universities, healthcare facilities, and private sector customers. Bigbelly UK, under the leadership of Emmett Reidy, director of operations, will market and service its smart, cloud-based system for gathering, consolidating, and analyzing data from connected waste and recycling units for a complete waste management solution that beautifies public spaces and increases operational efficiency up to 80%.

"Our previous UK distribution model and original distribution partner helped bolster our growth and initial deployments," said Claude LeBlond, vice president International Business, Bigbelly, Inc. "The time is right for Bigbelly to establish a dedicated presence in the UK market. We are excited to deal directly with the market, look forward to bringing Bigbelly to the next level, and are confident this change will be a positive one for both new and existing Bigbelly customers and for Bigbelly."

Customers seeking strategic application of Bigbelly's solutions, such as Smart City initiatives, will benefit from the closer interaction and collaborative relationships supported by the subsidiary's local presence.

"Across the globe, waste and recycling management is transforming into a strategic business process that helps municipalities and organizations save money, reduce their impact on the environment, support aggressive sustainability efforts, and expand the use of innovative technology," said Jack Kutner, Bigbelly's CEO. "We believe the UK market is ripe for continued growth as cities and towns seek to improve waste and recycling efforts, while embracing new approaches to Smart City initiatives evolving from such prosaic systems as Bigbelly."

Bigbelly's initial UK distributor, Kyron, was an appropriate early stage partner. The new subsidiary better positions Bigbelly to service and support its growing UK customer base.

Stop by the Bigbelly UK stand at the RWM conference in Birmingham on September 15-17^th, 2015 to learn more about Bigbelly and its latest waste and recycling innovations.

About Bigbelly 
Bigbelly, Inc. is the world-leading provider of smart waste & recycling management solutions with more than 1,500 customers in 47 countries. Solar powered, the Bigbelly Smart Waste & Recycling System combines cloud computing with smart compacting waste and recycling stations. The system helps customers beautify their public space and reduce operational costs by 70-80 percent.

Visit http://bigbelly.com. Follow on Twitter (@BigBellySolar), Facebook and LinkedIn.

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SOURCE Bigbelly, Inc.