REDONDO BEACH, California, December 20, 2011 /PRNewswire/ --

Bet Tracker, LLC announced the launch of two new programs that will open new marketing and revenue channel opportunities for partners and enable new functionality for partner websites.

"The Partner Program is a fantastic opportunity for brands and companies looking for new ways to engage their customers with sports content and earn some revenue," said Robert Kim, VP of Business Development and Product at Bet Tracker. "We've already started working with media, agencies, affiliates and sports companies to extend their brand to reach the extremely targeted demographic of Bet Tracker users on their mobile phones."

New Partner Program opens Marketing and Revenue Sharing Opportunities

The Partner Program allows organizations to brand Bet Tracker with the Partner's logo in the highest trafficked areas of the application. The Program is open to any company that either caters to or wants to reach high volume sports bettors. These individuals collectively tracked over $86 million in bets with the application across the 46,000 games tracked by the service in 2011.

Partners can participate online, offline, or using a combination of both media strategies. All approaches center on Activation Codes that Partners can distribute to their customers as promotional or loyalty gifts. Depending on the nature of the partner's core business, the codes can be printed, emailed or incorporated into their websites. Alternatively, Partners can distribute Activation Codes while displaying real-time game updates on their website using the new Tracker Widget. Partners displaying the widget can participate in potentially lucrative revenue sharing opportunities for any referred user that upgrades to a paid Bet Tracker subscription.

Tracker Widget Delivers Real-Time Game Updates and Probabilities of Winning

Using the Tracker Widget, Partners can give their users the same real-time game updates and win/loss probabilities that Bet Tracker users have grown accustomed to on the mobile phone, now to Partners' websites.

The Tracker Widget will automatically display the score of any game currently in progress for Football (Soccer), American Football (NFL and NCAA), Basketball, Baseball, Hockey, Tennis and Golf. It uses the latest HTML 5 technologies, works in any browser, and can be added to any website by adding a single line of code.

For more information on the Bet Tracker Partner Program or the Tracker Widget, interested parties should fill out the online form: https://www.bettracker.com/home/contactform.html

About Bet Tracker, LLC

Bet Tracker, LLC is the premier mobile sports tracking platform providing sports bettors and Sportsbooks with a toolset to enhance and engage with the latest mobile technology. With patent pending technologies, the service tracks bets in-play with live game statistics and advanced win/loss probability calculations. The company's apps are currently available globally on the Apple App Store, Android Marketplace and Blackberry App World. For more information visit http://corporate.bettracker.com. To view services, visit http://www.bettracker.com or email info@bettracker.com.

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SOURCE Bet Tracker, LLC