Accessibility Statement Skip Navigation
  • Resources
  • Investor Relations
  • Journalists
  • +44 (0)20 7454 5110
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
Search
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.

News Releases

view all
    • News in Focus
        • Browse News Releases

        • All Public Company News
        • All Multimedia News
        • View All News Releases

        • Regulatory News

        • D/A/CH Regulatory News
        • UK Regulatory News
        • View All Regulatory News

    • Business & Money
        • Auto & Transportation

        • Aerospace & Defense
        • Air Freight
        • Airlines & Aviation
        • Automotive
        • Maritime & Shipbuilding
        • Railroads & Intermodal Transportation
        • Supply Chain/Logistics
        • Transportation, Trucking & Railroad
        • Travel
        • Trucking & Road Transportation
        • View All Auto & Transportation

        • Business Technology

        • Blockchain
        • Broadcast Tech
        • Computer & Electronics
        • Computer Hardware
        • Computer Software
        • Data Analytics
        • Electronic Commerce
        • Electronic Components
        • Electronic Design Automation
        • Financial Technology
        • High Tech Security
        • Internet Technology
        • Nanotechnology
        • Networks
        • Peripherals
        • Semiconductors
        • View All Business Technology

        • Entertain­ment & Media

        • Advertising
        • Art
        • Books
        • Entertainment
        • Film & Motion Picture
        • Magazines
        • Music
        • Publishing & Information Services
        • Radio & Podcast
        • Television
        • View All Entertain­ment & Media

        • Financial Services & Investing

        • Accounting News & Issues
        • Acquisitions, Mergers & Takeovers
        • Banking & Financial Services
        • Bankruptcy
        • Bond & Stock Ratings
        • Conference Call Announcements
        • Contracts
        • Cryptocurrency
        • Dividends
        • Earnings
        • Earnings Forecasts & Projections
        • Financing Agreements
        • Insurance
        • Investments Opinions
        • Joint Ventures
        • Mutual Funds
        • Private Placement
        • Real Estate
        • Restructuring & Recapitalisation
        • Sales Reports
        • Shareholder Activism
        • Shareholder Meetings
        • Stock Offering
        • Stock Split
        • Venture Capital
        • View All Financial Services & Investing

        • General Business

        • Awards
        • Commercial Real Estate
        • Corporate Expansion
        • Earnings
        • Environmental, Social and Governance (ESG)
        • Human Resource & Workforce Management
        • Licensing
        • New Products & Services
        • Obituaries
        • Outsourcing Businesses
        • Overseas Real Estate (non-US)
        • Personnel Announcements
        • Real Estate Transactions
        • Residential Real Estate
        • Small Business Services
        • Socially Responsible Investing
        • Surveys, Polls & Research
        • Trade Show News
        • View All General Business

    • Science & Tech
        • Consumer Technology

        • Artificial Intelligence
        • Blockchain
        • Cloud Computing/Internet of Things
        • Computer Electronics
        • Computer Hardware
        • Computer Software
        • Consumer Electronics
        • Cryptocurrency
        • Data Analytics
        • Electronic Commerce
        • Electronic Gaming
        • Financial Technology
        • Mobile Entertainment
        • Multimedia & Internet
        • Peripherals
        • Social Media
        • STEM (Science, Tech, Engineering, Math)
        • Supply Chain/Logistics
        • Wireless Communications
        • View All Consumer Technology

        • Energy & Natural Resources

        • Alternative Energies
        • Chemical
        • Electrical Utilities
        • Gas
        • General Manufacturing
        • Mining
        • Mining & Metals
        • Oil & Energy
        • Oil & Gas Discoveries
        • Utilities
        • Water Utilities
        • View All Energy & Natural Resources

        • Environ­ment

        • Conservation & Recycling
        • Environmental Issues
        • Environmental Policy
        • Environmental Products & Services
        • Green Technology
        • Natural Disasters
        • View All Environ­ment

        • Heavy Industry & Manufacturing

        • Aerospace & Defence
        • Agriculture
        • Chemical
        • Construction & Building
        • General Manufacturing
        • HVAC (Heating, Ventilation & Air-Conditioning)
        • Machinery
        • Machine Tools, Metalworking & Metallurgy
        • Mining
        • Mining & Metals
        • Paper, Forest Products & Containers
        • Precious Metals
        • Textiles
        • Tobacco
        • View All Heavy Industry & Manufacturing

        • Telecomm­unications

        • Carriers & Services
        • Mobile Entertainment
        • Networks
        • Peripherals
        • Telecommunications Equipment
        • Telecommunications Industry
        • VoIP (Voice over Internet Protocol)
        • Wireless Communications
        • View All Telecomm­unications

    • Lifestyle & Health
        • Consumer Products & Retail

        • Animals & Pets
        • Beers, Wines & Spirits
        • Beverages
        • Bridal Services
        • Cannabis
        • Cosmetics & Personal Care
        • Fashion
        • Food & Beverages
        • Furniture & Furnishings
        • Home Improvement
        • Household, Consumer & Cosmetics
        • Household Products
        • Jewellery
        • Non-Alcoholic Beverages
        • Office Products
        • Organic Food
        • Product Recalls
        • Restaurants
        • Retail
        • Supermarkets
        • Toys
        • View All Consumer Products & Retail

        • Entertain­ment & Media

        • Advertising
        • Art
        • Books
        • Entertainment
        • Film & Motion Picture
        • Magazines
        • Music
        • Publishing & Information Services
        • Radio & Podcast
        • Television
        • View All Entertain­ment & Media

        • Health

        • Biometrics
        • Biotechnology
        • Clinical Trials & Medical Discoveries
        • Dentistry
        • FDA Approval
        • Fitness/Wellness
        • Health Care & Hospitals
        • Health Insurance
        • Infection Control
        • International Medical Approval
        • Medical Equipment
        • Medical Pharmaceuticals
        • Mental Health
        • Pharmaceuticals
        • Supplementary Medicine
        • View All Health

        • Sports

        • General Sports
        • Outdoors, Camping & Hiking
        • Sporting Events
        • Sports Equipment & Accessories
        • View All Sports

        • Travel

        • Amusement Parks & Tourist Attractions
        • Gambling & Casinos
        • Hotels & Resorts
        • Leisure & Tourism
        • Outdoors, Camping & Hiking
        • Passenger Aviation
        • Travel Industry
        • View All Travel

    • Policy & Public Interest
        • Policy & Public Interest

        • Animal Welfare
        • Corporate Social Responsibility
        • Economic News, Trends & Analysis
        • Education
        • Environmental
        • European Government
        • Labour & Union
        • Natural Disasters
        • Not For Profit
        • Public Safety
        • View All Policy & Public Interest

    • People & Culture
        • People & Culture

        • Aboriginal, First Nations & Native American
        • African American
        • Asian American
        • Children
        • Diversity, Equity & Inclusion
        • Hispanic
        • Lesbian, Gay & Bisexual
        • Men's Interest
        • People with Disabilities
        • Religion
        • Senior Citizens
        • Veterans
        • Women
        • View All People & Culture

    • Explore Our Platform
    • Plan Campaigns
    • Create with AI
    • Distribute Press Releases
    • Report Results
    • Amplify Content
    • All Products
    • General Enquiries
    • Media Enquiries
    • Partnerships
    • Hamburger menu
    • Cision PR Newswire UK provides press release distribution, targeting, monitoring, and marketing services
    • Send a Release
      • Phone

      • +44 (0)20 7454 5110 from 8 AM - 5:30 PM GMT

      • ALL CONTACT INFO
      • Contact Us

        +44 (0)20 7454 5110
        from 8 AM - 5:30 PM GMT

    • Searching for your content...

      No results found. Please change your search terms and try again.

      News Releases

      view all
      Close menu
    • News
    • Products
    • Contact
      • Client Login
      • Send a Release
      • Resources
      • Journalists
      • 2 News in Focus
      • 5 Business & Money
      • 5 Science & Tech
      • 5 Lifestyle & Health
      • 1 Policy & Public Interest
      • 1 People & Culture
      • Client Login
      • Send a Release
      • Resources
      • Journalists
      • Explore Our Platform
      • Plan Campaigns
      • Create with AI
      • Distribute Press Releases
      • Report Results
      • Amplify Content
      • All Products
      • Client Login
      • Send a Release
      • Resources
      • Journalists
      • General Enquiries
      • Media Enquiries
      • Partnerships
      • Client Login
      • Send a Release
      • Resources
      • Journalists
      Close submenu (News in Focus) News in Focus
      • Browse News Releases
      • Regulatory News
      Close submenu (Business & Money) Business & Money
      • Auto & Transportation
      • Business Technology
      • Entertain­ment & Media
      • Financial Services & Investing
      • General Business
      Close submenu (Science & Tech) Science & Tech
      • Consumer Technology
      • Energy & Natural Resources
      • Environ­ment
      • Heavy Industry & Manufacturing
      • Telecomm­unications
      Close submenu (Lifestyle & Health) Lifestyle & Health
      • Consumer Products & Retail
      • Entertain­ment & Media
      • Health
      • Sports
      • Travel
      Close submenu (Policy & Public Interest) Policy & Public Interest
      • Policy & Public Interest
      Close submenu (People & Culture) People & Culture
      • People & Culture

      Back to School with Iceland Academy: Inspired By Iceland Invites Tourists to Learn from the Locals with Tips on How to Capture the Northern Lights and More


      News provided by

      Promote Iceland

      07 Sep, 2016, 07:00 GMT

      Share this article

      Share this article


      This image opens in the lightbox
      Inspired By Iceland's 'Iceland Academy' tutor Stina Bang shows how to pack warm and stay happy in new online class (PRNewsFoto/Promote Iceland)
      This image opens in the lightbox
      Inspired By Iceland's 'Iceland Academy' tutor and photographer Baldur Kristjans offers tips on how to capture the Northern Lights in new Autumn Term video class (PRNewsFoto/Promote Iceland)
      This image opens in the lightbox
      Top chef and 'tutor' Ylfa Helgadottir reveals the secrets behind Iceland's delicious cuisine in new Iceland Academy class from Inspired By Iceland (PRNewsFoto/Promote Iceland)

      REYKJAVIK, Iceland, September 7, 2016 /PRNewswire/ --

      • New series of fun, yet informative video tutorials targeted at tourists wanting to learn about the best of Icelandic culture, etiquette and nature released by Inspired By Iceland
      • Online classes, hosted by charismatic local experts, offer insider advice and tips on the wonders of Icelandic food, how to capture the Northern Lights and how to pack for Iceland
      • Special Facebook Live cookery class to be hosted by chef and 'tutor' Ylfa Helgadóttir, showcasing some of the secrets behind what makes Iceland one of the healthiest and longest living nations in the world
      • Videos released as part of 'Iceland Academy', an Icelandic tourism campaign aimed at helping tourists experience the country like a local, whilst raising awareness about how to travel in a safe and responsible way
      • The playful, interactive online education tool encourages informed behaviour from visitors through inspirational video classes

      Have you always wondered how Icelanders stay so cosy and stylish in sub zero temperatures or how to grab the best chance of witnessing firsthand, the beauty of the Northern Lights? Today, to celebrate the start of the Autumn school term, Inspired By Iceland has released the latest in its series of video tutorials offering insider advice and knowledge on some of the topics that tourists wonder about most.


           (Photo: http://photos.prnewswire.com/prnh/20160906/404235 )


           (Photo: http://photos.prnewswire.com/prnh/20160906/404236 )


           (Photo: http://photos.prnewswire.com/prnh/20160906/404237 )

      The latest informative video classes to be unveiled by global tourism initiative, form part of 'Iceland Academy', a fun, online educational tool for tourists wanting to experience a happy and meaningful experience in Iceland. Offering tips from local experts on how to pack, track down the beautiful Northern Lights and knowledge on the often misconcieved wonders of Icelandic Food, the classes are hosted by local 'tutors' including Ylfa Helgadóttir, a 27 year old chef and member of the National Culinary Team, Baldur Kristjáns, a photographer from Reykjavik who has been documenting the life of Icelanders for the past 10 years and Head of Iceland Academy and Guide Stína Bang, previously seen in Iceland Academy's 'Responsible Travelling' tutorial.

      To celebrate the release of its 'Delights of Authentic Icelandic Food' tutorial, chef and 'tutor' Ylfa Helgadóttir will host a Facebook Live cookery class later this month, showcasing some of the secrets behind what makes Iceland one of the healthiest and longest living nations in the world. Social media fans and followers of Inspired By Iceland will be asked to vote for the Icelandic delicacy they want to see cooked live and viewers will be invited to ask questions and interact with Ylfa live as she cooks the chosen dish.

      Early this year, 'Iceland Academy' launched to help visitors understand the best of Icelandic culture, nature and etiquette and to ensure a happy and meaningful experience for tourists, whilst raising their awareness about how to travel in a safe and responsible way. Its 'How to Avoid Hot-Tub Awkwardness' video class captured the hearts of people the world over with its tongue-in-cheek approach to the sensitivities around pre hot-tub showering. Icelandic actor Björgvin Gunnarsson, star of Iceland Academy's 'How to Avoid Hot Tub Awkwardness' puts in another showstopping performance in the latest videos launched today.

      Iceland Academy's classes are open to everyone via the Inspired By Iceland website and social media channels (Facebook, Twitter and Instagram). Users are invited to watch the new video tutorials and complete a short, fun quiz, testing their newly learned knowledge on everything from hot tub etiquette and local food sustainability, to glacier safety. On successful completion of the quiz, viewers will recieve a special Iceland Academy badge and be entered into a competition to win a once in a lifetime 'field trip' to Iceland where they can test out their new skills.

      Additional classes including A Guide to Icelandic Festivals, A Guide to Safe Selfies, How To Travel Further in Iceland, Therapeutic Iceland and A Beginners Guide to Icelandic Horses and Sagas will be added later in the year.

      For more information see http://inspired.visiticeland.com/academy/terms-and-conditions/.

      Inspired By Iceland  

      Inspired by Iceland is a public private partnership between the Icelandic government, the Icelandic Travel Industry Association, Landsbankinn, Icelandair and other leading companies in Icelandic tourism. Promote Iceland is the developer and the executive body of the campaign.

      For more information please visit:   

      Inspired By Iceland http://www.inspiredbyiceland.com

      #IcelandAcademy

      #Icelandsecret

      Youtube - https://www.youtube.com/user/inspiredbyiceland 

      Twitter - @icelandinspired 

      Facebook - http://www.facebook.com/inspiredbyiceland 

      Instagram - Inspiredbyiceland 

      To plan your trip visit http://www.visiticeland.com/plan-your-trip

      Promote Iceland http://www.promoteiceland.is

      Modal title

      Contact PR Newswire

      • +44 (0)20 7454 5110
        from 8 AM - 5:30 PM GMT
      • General Enquiries
      • Media Enquiries
      • Partnerships

      Products

      • Explore Our Platform
      • Plan Campaigns
      • Create with AI
      • Distribute Press Releases
      • Report Results
      • Amplify Content

      About

      • About PR Newswire
      • About Cision
      • Careers
      • Accessibility Statement
      • APAC
      • APAC - Simplified Chinese
      • APAC - Traditional Chinese
      • Brazil
      • Canada
      • Czech
      • Denmark
      • Finland
      • France
      • Germany
      • India
      • Indonesia
      • Israel
      • Japan
      • Korea
      • Mexico
      • Middle East
      • Middle East - Arabic
      • Netherlands
      • Norway
      • Poland
      • Portugal
      • Russia
      • Slovakia
      • Spain
      • Sweden
      • United States
      • Vietnam

      My Services

      • All News Releases
      • PR Newswire Amplify™
      • Resources
      • Journalists
      • Data Privacy

      Do not sell or share my personal information:

      • Submit via Privacy@cision.com 
      • Call Privacy toll-free: 877-297-8921

      Contact PR Newswire

      Products

      About

      My Services
      • All News Releases
      • Customer Portal
      • Resources
      • Journalists
      +44 (0)20 7454 5110
      from 8 AM - 5:30 PM GMT
      • Terms of Use
      • Privacy Policy
      • Information Security Policy
      • Site Map
      • RSS
      • Cookie Settings
      Copyright © 2026 PR Newswire Europe Limited. All Rights Reserved. A Cision company.