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      Augmented Reality (AR) Shopping Market worth $11.6 billion by 2028 - Exclusive Report by MarketsandMarkets™

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      News provided by

      MarketsandMarkets

      14 Jul, 2023, 14:30 GMT

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      CHICAGO, July 14, 2023 /PRNewswire/ -- The augmented reality (AR) shopping market is expected to reach USD 11.6 billion by 2028 from USD 3.4 billion in 2023, at a CAGR of 28.0% from 2023 to 2028 according to a new report by MarketsandMarkets™. Increasing adoption of online shopping and e-commerce platforms, growing demand for personalized shopping experience, and increasing smartphone penetration are some of the major factors contributing to the growth of AR shopping market.

      Download PDF Brochure: https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=26449280

      Browse in-depth TOC on "Augmented Reality (AR) Shopping Market" 

      150 – Tables
      65 – Figures
      220 – Pages

      Augmented Reality (AR) Shopping Market Report Scope:

      Report Coverage

      Details

      Market Revenue in 2023

      $3.4 billion

      Estimated Value by 2028

      $11.6 billion

      Growth Rate

      Poised to grow at a CAGR of 28.0%

      Market Size Available for

      2019–2028

      Forecast Period

      2023–2028

      Forecast Units

      Value (USD Million/Billion)

      Report Coverage

      Revenue Forecast, Competitive Landscape, Growth Factors, and Trends

      Segments Covered

      By Device Type, Application, Market Type, Offering and Region

      Geographies Covered

      North America, Europe, Asia Pacific, and Rest of World

      Key Market Challenge

      Consumer Acceptance

      Key Market Opportunities

      Lower costs of storage and efficient inventory management

      Key Market Drivers

      Growing demand for personalized shopping experience

      E-commerce to dominate the AR shopping market from 2023 to 2028.

      Online shopping and e-commerce platforms offer convenience, realistic product interactions, and enhanced differentiation for retailers. AR technology improves the shopping experience by facilitating customers to virtually interact with products and helping them to make informed purchasing decisions without physical being in the store. AR shopping platforms also increase customer satisfaction, improve marketing campaigns, thereby driving sales. The growing adoption of e-commerce platforms is expected to create growth opportunities for market players offering AR solutions for shopping.

      Hardware to register the highest CAGR in the AR shopping market during the forecast period.

      AR shopping hardware is expected to register a higher CAGR from 2023 to 2028. The growing demand and increased adoption of head mounted displays (HMDs), and smart mirrors in retail stores is a major factor contributing to the growth of the hardware market. These devices use components such as displays to superimpose virtual elements onto the real world, thereby improving the shopping experience of the consumer.

      Inquiry Before Buying: https://www.marketsandmarkets.com/Enquiry_Before_BuyingNew.asp?id=26449280

      North America accounted for the largest share of the market in 2022.

      Presence of several AR software and service providers and increasing investments related to the retail sector are the major factors driving the market growth in North America. Furthermore, the growing number of devices such as smartphones, tablets and HMDs in the region are also expected to create opportunities for increased adoption of AR especially for e-commerce.

      The report profiles key players such as PTC (US), Alphabet Inc., (US), Microsoft (US), Apple (US), Meta (US), Seiko Epson Corporation (Japan), Wikitude GmbH (Austria), Magic Leap, Inc. (US), 3D Cloud by Marxent (US), Vuzix (US), Blippar (UK). These players have adopted various organic and inorganic growth strategies such as product launches, partnerships, collaborations, acquisitions, and joint ventures.

      Get 10% Free Customization on this Report: https://www.marketsandmarkets.com/requestCustomizationNew.asp?id=26449280

      Browse Adjacent Market: Semiconductor and Electronics Market Research Reports &Consulting

      Related Reports: 

      Augmented Reality and Virtual Reality Market by Technology Type (AR: Markerless, Marker-base; VR: Non-Immersive, Semi-immersive and Fully Immersive Technology), Device Type, Offering, Application, Enterprise, and Geography - Global Forecast to 2027

      Extended Reality Market by Technology (AR, VR, MR), Offering (Hardware, Software), Device Type (AR Devices, VR Devices, MR Devices), Application (Consumer, Commercial, Enterprises, Automotive) and Region - Global Forecast to 2028

      Augmented and Virtual Reality (AR VR) Market in Aviation by Technology (AR, VR), Function (Training, Operations), Component (Hardware, Software), Application (On-Board, Off-Board), Product, Vertical, and Region - Global Forecast to 2025

      Augmented and Virtual Reality in Healthcare Market by Offering (Hardware and Software), Device Type, End User, Application (Patient Care Management, Medical Training & Education, Pharmacy Management, Surgery), and Geography - Global Forecast to 2023

      Head Mounted Display (HMD) Market by Type, Technology (AR, VR), Application (Consumer, Commercial, Enterprise & Industry, Aerospace & Defense), Product Type, Component, Connectivity, and Geography - Global Forecast to 2026

      About MarketsandMarkets™

      MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

      The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines - TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

      Built on the 'GIVE Growth' principle, we work with several Forbes Global 2000 B2B companies - helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

      To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

      Contact:
      Mr. Aashish Mehra

      MarketsandMarkets™ INC.
      630 Dundee Road
      Suite 430
      Northbrook, IL 60062
      USA: +1-888-600-6441
      Email: sales@marketsandmarkets.com
      Visit Our Web Site: https://www.marketsandmarkets.com/
      Research Insight: https://www.marketsandmarkets.com/ResearchInsight/augmented-reality-ar-shopping-market.asp
      Content Source: https://www.marketsandmarkets.com/PressReleases/augmented-reality-ar-shopping.asp

      Logo: https://mma.prnewswire.com/media/660509/MarketsandMarkets_Logo.jpg

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