The Asia-Pacific is the biggest region globally in terms of E-Commerce sales and cross-border online shopping is advancing further. This report cites estimations that between 2014 and 2020, Asia-Pacific will have the leading contribution to cross-border B2C E-Commerce sales globally, more than Western Europe or North America.
China has made its way to the top of this trend due to the rapid escalation of cross-border online imports and exports. However, this country is outranked by Australia and Singapore in terms of share of E-Commerce consumers purchasing cross-border. A recent survey also places South Korea in the running, with almost half of online shoppers making cross-border purchases. In contrast, Japan ranks as the country with consumers who are least likely to buy cross-border. Japan exports more E-Commerce products to countries such as China and the USA than it imports.
Cross-border online consumers from South Korea and Australia have the highest demand for clothing. In contrast, E-Commerce consumers in China prefer cosmetics and children's products. Research also shows that almost two-thirds of Chinese cross-border online consumers utilize import channels of major Chinese E-commerce websites such as Alibaba's Tmall Global and JD.com's JD Worldwide.
Key Questions Answered
- How large is cross-border B2C E-Commerce in Asia-Pacific predicted to become in 2020? - What are the top countries in Asia-Pacific by cross-border online shopper penetration? - From which countries do online shoppers in Australia, China, Japan, India, New Zealand and South Korea buy the most? - What is the size of cross-border E-Commerce sales to and from China? - Which product categories have the highest demand among cross-border online shoppers in AsiaPacific?
Key Topics Covered:
1. Management Summary
2. Global Developments
- Alibaba Group - Amazon Inc. - eBay Inc. - Etsy Inc. - Wish Inc.