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      Alberto Guardiani Launches the Limited Edition Italian Men's Shoe Collection for the its 30th Anniversary with Wallpaper* Magazine


      News provided by

      Alberto Guardiani

      05 Jun, 2012, 13:00 GMT

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      Alberto Guardiani

      MILAN, June 5, 2012 /PRNewswire/ --

      To celebrate these thirty years of success, ALBERTO GUARDIANI has created an exclusive capsule collection of Italian men's shoes in cooperation with Wallpaper* the pre-eminent design, fashion and lifestyle magazine.   The capsule men's Italian shoes are available at the Alberto Guardiani Online Store.

           (Photo: http://photos.prnewswire.com/prnh/20120605/537339 )

      The collection of lace-up shoes and slip-on loafers expertly balances classic design, technical know-how and graphical creativity.  The result: British tailor-made, hand-stitched details are carefully balanced with technical canvas with such characteristics as water-proofing and stain-proofing  for an elegant design with an elements-resistant finish.  The capsule collection's logo and packaging is also carefully curated for a modern design that expertly embodies the identity of each of the 5 creative components.

      This ambitious project, conducted under the joint supervision of Alberto Guardiani and Wallpaper* Fashion Director Sébastien Clivaz, embodies the union of the Italian company's great experience and the international lifestyle and design vision of the London based magazine. Carefully documented every step of the way, Alberto Guardiani and Wallpaper* created a Video Documentary Series of 6 videos available to view.

      In pursuit of the perfect shoe, expression of excellence every step of the way, Alberto Guardiani and Wallpaper* enlisted three experts to contribute to the collection's making:

      -Thom Sweeney, British tailoring duo Thom Whiddett and Luke Sweeney, contemporary exponents of the long and peerless tradition of Savile Row (byword for the world's leading bespoke tailors), who contributed to the design and finishing of the shoes;

      -Schoeller, Swiss firm in the vanguard of textile research since 1868, which made the most of both company history and latest-generation techniques to develop an extra durable, water repelling and dirt resistant fabric;

      -Revenge is Sweet, collaboration between graphic designers Angelique Piviere (Lyon, France) and Lee Owens (Melbourne, Australia), who worked on the brand identity for this extraordinary project.  

      The end result is a collection of eight different men's shoes in two iconic Alberto Guardiani styles - lace-up and loafer - in a selection of three smart hues: Black, Navy Blue and Green.

      While both lace-ups and loafers use the special new Schoeller fabric (where sartorial elegance meets tech performance), the former sports tone-on-tone detailing in Italian calfskin leather, the latter in suede.

      Tooled entirely at the Alberto Guardiani plant in Marche, Italy following the tenets of fine Italian craftsmanship, the shoes present other exceptional touches. As in the hand embroidery along the fabric edge, and the cross stitching for a genuine atelier flair.  

      The Alberto Guardian Wallpaper* Limited Edition flanks the brand's other SS12 Men's and Women's footwear collections at the Alberto Guardiani Online Store or in wholesale markets.


      Alberto Guardiani Digital PR

      Elisabeth Cook

      digitalpr@albertoguardiani.it

      +39-329-3649166


       

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