Aeromexico And Optiontown Offer Innovative Travel Options To Boost Comfort And Convenience

-- Customers in Mexico greatly appreciate the unique service of Upgrade Travel Option (UTo) & Preferred Seat Option (PSo)

-- These services will improve the comfort when traveling.

-- Passengers can get upgrades to Clase Premier.

MEXICO CITY, Nov. 13, 2013 /PRNewswire/ -- Having catered to millions of consumers globally across 6 continents, Optiontown, is succeeding with two innovative options that Mexican passengers greatly appreciate: Upgrade Travel Option UTo and Preferred Seat Option PSo. Optiontown is the worldwide leader in providing unique travel options that enhance travel experience for passengers.

(Logo: http://photos.prnewswire.com/prnh/20130315/MX77534LOGO)

Aeromexico, Mexico's global airline, is the first carrier to introduce these programs in the country, to enhance the travel experience of passengers. The airline is planning to launch soon, several more interesting programs from Optiontown, as part of the innovation and superb service the airline offers to its consumers to make their travel more comfortable.

Upgrade Travel Option (UTo), offers an opportunity to upgrade to Clase Premier of Aeromexico. UTo enables customers to enjoy the comfort and the unique style of Clase Premier, with all its benefits: priority check-in, priority boarding and disembarking. Passengers would enjoy spacious seats, exclusive entertainment and a delightful complimentary menu of food and beverages.  

While Preferred Seat Option (PSo) is the program that allows passengers to select their preferred seat(s) in AMPlus in the economy cabin, the first 3 rows of comfort and benefits as greater recline, priority in luggage handling, priority boarding and check-in at Premier counters.

"Aeromexico is excited to have a partner like Optiontown, the globally recognized most innovative travel service provider. We have always aimed to offer more to our customers and to spearhead this ambition, we launched these innovative customer friendly travel options in collaboration with Optiontown. We are already receiving excellent results from these products by providing more comfort to the customers at affordable prices." Said Sergio Allard – Aeromexico Sales VP.

The service is available on the entire Aeromexico network spanning from their Mexico City hub to more than 45 destinations in Mexico and 34 around the world, within North America, Latin America, Europe and Asia. Passengers can now add significant comfort to their travel experience by choosing options on the 600 daily flights booked with Aeromexico, which is a member of the SkyTeam alliance.

"We are pleased to introduce our immensely popular services to Mexican flyers and to have Aeromexico as our airline partner. Under the partnership, Optiontown is now offering  products that benefits travelers with more choices, convenience, luxury and elevates their overall comfort and travel experience, while allowing the airline more cross-selling opportunities, creating a mutual win-win," said Mr. Anuj Goel, Vice President of Sales & Marketing at Optiontown.

"Consumers love our products as it makes their travel more rewarding and fulfill their unmet desires, which were not satisfied during the initial ticket purchase. As a reflection to the immense popularity of our Travel Options, more than 10% of total passengers have bought our Travel Options for one of our airline partners and the number is growing rapidly. In a highly competitive travel environment, Optiontown is able to support airlines through the application of its unique and patented technology", he added.

It is very simple and easy for customers to use these innovative programs:

• Buy your Aeromexico ticket
• Visit www.optiontown.com  
• Select the Travel Option (Upgrade Travel Option or Preferred Seat Option) of your preference
• Enter your flight reservation code, last name and email address
• Pay a small sign-up fee ($1 to $5) and a nominal Option price (fully refundable if Option is not granted). For example, the Upgrade price can be up to 75% less than the regular price.
• Later, closer to departure (say between 96 to 4 hours before flight departure), passenger will be notified whether the option has been granted or not. If the Option is not granted, then the Option Price is refunded automatically within 5 business days.

About Optiontown: Optiontown is the leader in the world of Dynamic Travel Options and has developed ground-breaking patented (16 patents issued) consumer friendly post-sale revenue management and ancillary revenue technologies based on extensive research on mass optimization at the Center for Transportation & Logistics at the Massachusetts Institute of Technology, USA. Without cash investment or IT integration, airlines can generate up to 5-7% incremental revenues, while simultaneously enhancing customer travel experience. Optiontown has partnered with over 19 airline partners globally, including, Aeromexico, Insel Air, SAS, Vietnam Airlines, Air Europa, Air Asia X among others. Optiontown is headquartered in Massachusetts, USA with offices in Mexico, Denmark, Spain, UK, India, Vietnam and Malaysia. Millions of passengers have appreciated the benefits of our innovative Travel Options and Optiontown is getting many positive reviews on frequent travel websites.

About Grupo Aeromexico: Grupo Aeromexico, S.A.B. de C.V. is a holding company whose subsidiaries are engaged in commercial aviation in Mexico and the promotion of passenger loyalty programs. The Group operates more than 600 daily flights from its main hub in Terminal 2 at the Mexico City International Airport. Its destinations network features more than 80 cities on three continents, including 47 destinations in Mexico, 17 in the United States, 10 in Latin America, three in Europe, two in Asia and one in Canada.

The Group's fleet of 115 aircraft is comprised of Boeing 787, 777, 767 and 737 jet airliners and next generation Embraer 145, 170, 175 and 190 models. In 2012, the airline announced the most significant investment strategy in aviation history in Mexico, to purchase 100 Boeing aircraft including 90 MAX B737 jet airliners and 10 B787-9 Dreamliners.

As a founding member of the SkyTeam airline alliance, Aeromexico offers customers 1,000 destinations in 178 countries served by the 19 SkyTeam airline partners rewarding passengers with benefits including access to 530 premium airport lounges around the world. Aeromexico also offers travel on its codeshare partner flights with Alaska Airlines, Avianca, LAN, TACA and TAM with extensive connectivity in countries like the United States, Brazil, Canada, Chile, Colombia and Peru. www.aeromexico.com  www.skyteam.com