- On the heels of a recent U.K. office opening, AbsolutData continues to scale up offerings to meet worldwide demand with Dubai office.

DUBAI, United Arab Emirates, May 8, 2013 /PRNewswire/ -- AbsolutData, an award-winning global analytics and research firm, announces today the launch of its Middle East office in Dubai. AbsolutData has appointed industry veteran Karan Dixit as head of the Middle East region to lead the new location and efforts in the surrounding region.

In addition to supporting AbsolutData's global client base, the Dubai office allows AbsolutData to bring global methodology and best practices to Middle Eastern businesses. The new office, located in Dubai's Jumeriah Lake Towers, enhances the level of support available in the Middle East so businesses can leverage increasingly complex amounts of data to derive value and enable more effective decision making.

"The opening of our Dubai office is the first step to servicing organizations in the Middle East and North Africa with advanced analytical support," said Kulpreet Singh, Senior Vice President and Head of Middle East and European Markets at AbsolutData. "We will look to leverage our experience in customer relationship management, marketing effectiveness, market research, data visualization and big data to create a sustained business impact for market leading organizations."

Leading efforts in the Middle East region, Karan brings more than a decade of experience in business development in IT consulting, telecom, and banking, financial service and insurance (BFSI) and government industries in Dubai and throughout the Middle East. 

Prior to joining AbsolutData, Karan led business development for IDC Circle's research and consulting practice in Middle Eastern and African regions, where he played a key role in the organization's growth.

For more information about AbsolutData's global analytical capabilities, visit absolutdata.com.

About AbsolutData:

AbsolutData is a global leader in applying analytics to drive sales and increase profits for its customers. AbsolutData has built strong expertise and traction with Fortune 1000 companies across 40 countries. The company specializes in big data, high end business analytics, predictive modeling, reporting and data management services. These services provide significant value to clients by helping them optimize marketing spends, undertake targeted marketing, and using customer relationship analytics to achieve superior retention and cross sell. The company is investing in emerging areas such as big data, web and social media analytics. Founded by Dr. Anil Kaul, Sudeshna Datta and Suhale Kapoor who come with experience at McKinsey, Mitsubishi, Kraft and Pfizer, it currently employs over 300 professionals across offices in San Francisco, Los Angeles, New York, Chicago, London and Gurgaon. www.absolutdata.com

Contact:
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SOURCE AbsolutData