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      • People & Culture

      5th Annual Frost the Trail Corporate Run in Kuala Lumpur Raises RM55k for Charity


      News provided by

      Frost & Sullivan

      21 Oct, 2014, 04:14 GMT

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      KUALA LUMPUR, Malaysia, Oct. 21, 2014 /PRNewswire/ -- On 18 October 2014, more than 200 runners and 50 volunteers convened at the Kepong Botanical Garden (KBG) area of the Forest Research Institute Malaysia (FRIM) for the flag off of the 5th annual Frost & Sullivan 'Frost the Trail' run for corporate social responsibility.

      Frost the Trail, with the support of Gold Donor Perunding Endah Alam, aims to raise funds for the adopted charity, Shelter Home for Children, as well as instil an appreciation for nature and the environment. Frost the Trail collected RM55,000 in donations, 100% of which is going directly to Shelter Home.

      Frost the Trail KL Corporate Challenge 2014 saw teams of four runners and individual runners each having to complete a challenging trail through FRIM that covers a lap around the scenic lake route of KBG, followed by a track through the jungle and ending with a sprint over a rugged track. The team winners were tabulated based on the time each team of four managed to complete the circuit.

      Mr. Hazmi Yusof, Country Head for Frost & Sullivan Malaysia said, "We are grateful for the support we've received from corporate as well as individuals for the Frost the Trail charity run. The generous support will go a long way in enabling Shelter Home to provide a stable home and good education for the children. We hope that next year's Frost the Trail run, happening in October 2015, will continue to grow," he continued.

      Also in attendance was Mr. Manoj Menon, Senior Partner & Frost & Sullivan Asia Pacific Managing Director and Mr. Thomas Tay, Chairman of Frost the Trail.

      The winning team for Frost the Trail KL Corporate Challenge 2014 was Puma Malaysia, made up of runners Victor Chong, Brian Chong, Felix Boi, and Michael Wong. The silver medal went to Convergence Networks, with team members Eugene Tham, Wong Jee Hin, Yeoh Hoi Chian, and Chow Yew Wei while the bronze medal was presented to Seow Kam Kim, Low Nguk Ping, Khong Mun Fatt, and Brian Song, of Aeric Design. In the individual category, Daniel Lai, Goh Shu Wei, and Adele Wong from Puma Malaysia, took the gold, silver and bronze, respectively.

      Perunding Endah Alam is a Gold Donor while Executive Sponsors include AUM Hospitality, Celcom, Empire Hotel, TM Research & Development, and TNB REMACO.

      Supporting Partners include BP Healthcare, CCM Pharmaceuticals, Celebrity Fitness, Eagle Brand, Fastrack, FRIM, Jabra, Johnny Rockets, Kenny Rogers Roasters, Puma, Rocktape, SEGi University Group, and Quiznos Sub.

      Spritzer is the Official Bottled Water, Columbia is the Official Sports Partner and NII is the Official Photographer.

      Business Today, Corporate 21, Digital News Asia, Focus Malaysia, Running Malaysia, The Iskandarian, and Top 10 of Malaysia are Media Partners.

      To find out more about Frost the Trail and its beneficiary or to support this event as a donor, please visit - http://www.frost-apac.com/frost-the-trail-kl/

      About Frost & Sullivan Malaysia

      Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants. Frost & Sullivan established an office in Kuala Lumpur, Malaysia in 2000. The Kuala Lumpur office currently has more than 100 dedicated consultants covering 9 major industries across 18 countries in Asia Pacific. 

      Frost & Sullivan is also proud to partner with Multimedia Development Corporation and i2M Ventures Sdn Bhd, a wholly-owned subsidiary of Khazanah Nasional Berhad to set up a Global Innovation Centre in Medini. The Global Innovation Center in Iskandar will serve Frost & Sullivan's global operations and offices, providing opportunities for local employees to work on global projects, while developing and delivering capabilities that assist in driving Growth, Innovation and Leadership for our local and global clients.

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      Media contact:

      Carrie Low
      Corporate Communications – Asia Pacific
      T: +1.603 6204 5910
      E: carrie.low@frost.com

      http://www.frost.com

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