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Pitching in the Ice Cold River Oulu in Finland – RelevancyData's Michal Hubschmann Will Go That Extra Mile


News provided by

RelevancyData Ltd.

24 Feb, 2015, 09:27 GMT

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AMSTERDAM, February 24, 2015 /PRNewswire/ --

Michal Hubschmann, a serial entrepreneur, to pitch at Oulu Polar Bear Pitching Fest for her startup RelevancyData

Michal Hubschmann, CEO of RelevancyData Ltd., a leading startup that has developed patented recognition technologies that scan millions of online videos, detecting specific elements in online video content such as faces, objects, audio and logos, has been invited to take part in a unique ice cold pitching competition event that takes place in the capital of northern Scandinavia, Oulu, in northern Finland over the Oulujoki River, Raati shore, on February 25th. 

RelevancyData takes advantage of its user profile metadata enabling new opportunities and spaces for displaying real-time pre-roll ads within videos. 

After 15 months of research and development, the company has already successfully managed a number of YouTube campaigns for a prominent brand in the car industry. The campaign demonstrated a 41% increase in viewer engagement of the commercials.

"RelevancyData is about to revolutionize the world of online and mobile video advertising," said Michal Hubschmann, CEO of RelevancyData. "Our partners share our vision for providing targeted advertising and are important partners as we look to enhance our technology and broaden distribution."

Don't miss Michal's pitch at Oulu Polar Bear Pitching event, which will be streamed live on the Polar Bear pitching site on February 25th at 14:00 GMT+2. Go to: http://www.pitchfestoulu.com/polarbear/media/

About RelevancyData Ltd. 

Established in 2014, RelevancyData Ltd., founded by Michal Hubschmann, is a technology leader engaged in marketing of biometric facial and product recognition technologies for video content. The company's unique biometric recognition technology links video content viewed with relevant real-time ads by recognizing faces, age, gender, emotions, logos, products and music within video content.

Michal previously founded Easytobook.com, which was sold to BCD Travel and became part of Travix International B.V., the largest online travel company in the Netherlands. To date, Michal has invested $2 million in RelevancyData in seed funds.

RelevancyData's technology matches the most relevant ads on video content to the right end consumer, using state-of-the-art patent-pending technology. RelevancyData allows the enhancement of online marketing activities and revenue generation through the optimization of relevancy, maximizing return on investment. With real-time recognition capabilities, RelevancyData adds metadata to video content, allowing optimal consumer and content profiling.

RelevancyData is a recent alumni of the Startupbootcamp e-Commerce Accelerator program in Amsterdam.

RelevancyData is headquartered in Amsterdam with R&D operations in Kiryat Gat, Israel.

For more information, please visit http://relevancydata.com/.

Media inquiries
Michal Hubschmann, CEO
michal@relevancydata.com
(m) +31-6-2703-7635

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