Advertising Up-to-the-minute news from the advertising world. Find stories about new campaigns and marketing initiatives, alongside announcements of new developments in the industry. Keep up to date on industry conferences, apoointments, special events and expos and find out the latest news on the financial performance and growth of companies in this sector.

Latest Advertising

15:00 BST Apester Launches Programmatic Video Advertising Suite

Publishers can now access prime video ad inventory within interactive editorial content Apester, a global experiential content creation,...


10:00 BST Anomaly Opens In Berlin

Leadership Combines Existing & New Top Talent As Company Taps Cultural Vibrancy of Europe Today, Anomaly announced the opening of its 7th...


09:57 BST Multi Channel Marketing to Prove Crucial for Competitiveness of Healthcare Industry

Growth opportunities arising from consistent use and presence across channels, finds Frost & Sullivan's Transformational Health team With...


22 May, 2017, 07:00 BST Santander UK Spoiler Alert: She Says 'Yes, I'll Marry You'

- Santander UK has helped a customer propose to his girlfriend in the most unique and special way. - A viral film, entitled 'Love...


18 May, 2017, 18:07 BST SAVO Appoints Jeremy Schultz EVP, Strategy; Chad Greeley Joins as SVP, North American Sales

SAVO Group, the leading provider of enterprise-grade sales enablement solutions, has named Jeremy Schultz as Executive Vice President, Strategy. In...


18 May, 2017, 16:38 BST Apester Teams Up with GIPHY to Provide Access to their Vast GIF Library

Integration with the Apester platform adds further storytelling capabilities for Publishers and Brands Apester, a global interactive...


18 May, 2017, 16:00 BST GroupM Names Lindsay Pattison Chief Transformation Officer

GroupM, the world's leading media investment group, today announced the appointment of Lindsay Pattison as Chief Transformation Officer (CTO). She...


18 May, 2017, 14:10 BST eMirrors and Smart Cameras Set to Transform North American and European Rear-view Mirrors Market

Adoption of smart cameras will eradicate blind spots and drive new growth opportunities in ADAS, finds Frost & Sullivan's Mobility team...


18 May, 2017, 08:00 BST Matomy's MobFox Launches Premium Private Marketplace for Mobile Audience

Global media company Matomy (LSE: MTMY; TASE: MTMY.TA), announced today the launch of MobFox's premium private marketplace (PMP). MobFox now offers...


18 May, 2017, 01:46 BST Kochava Announced as an App Attribution Partner with Google

Kochava (www.kochava.com), an industry leader providing holistic measurement solutions for connected devices, announces their integration with...


17 May, 2017, 09:00 BST Condé Nast France and ADYOULIKE Come Together to Create a Programmatic Marketplace Dedicated to Native Advertising

- Through ADYOULIKE's native technology, advertisers and Trading Desks will have direct access to programmatic premium native inventory...


16 May, 2017, 08:00 BST Expert Systems GmbH: German Market Leader for Review Marketing ProvenExpert.com Expands Internationally

- All-in-one solution for qualified customer feedback and review aggregation also available in the United States, Canada, United...


16 May, 2017, 06:00 BST Marketers Need to Deliver Creative That Makes a Lasting Impression and Focus Less on Functional Messages

Kantar Millward Brown research finds that just 15% of ads deliver messages that people can quickly absorb Although campaigns with a strong focus...


15 May, 2017, 16:00 BST WGSN launches Barometer to provide daily brand intelligence for womenswear retailers

WGSN Barometer measures and maps how consumers perceive 250 womenswear retailers across the US & UK through daily market surveys. WGSN...


11 May, 2017, 10:45 BST First-party Data Innovator Simplaex Closes $2.6 Million Funding Round

Simplaex, experts in marketing mobile games, has successfully closed its A-round funding. The Berlin-based company will use the capital to expand...


11 May, 2017, 09:00 BST Showpad launches Experiences, a new way for sales to engage with customers

First-of-its kind product creates immersive, dynamic presentations from static content Showpad -- the world's most powerful sales enablement...


10 May, 2017, 16:00 BST DoubleVerify Announces Partnership with Drawbridge Maximizing High Quality Targeting for Cross-Device Programmatic Media

Drawbridge to leverage the DoubleVerify suite of pre-bid targeting data sets across desktop and mobile DoubleVerify (DV), the leading...


10 May, 2017, 11:46 BST StoryStream Powers Millennial 20/20 in London

StoryStream , the digital content management experts, have completed another successful partnership with Millennial 20/20 Summits at their London...


10 May, 2017, 09:00 BST Leading Ad Tech Firm, Woobi, Chosen as Finalist for the 2017 Bully Awards

Tel Aviv-based ad tech firm, Woobi, is delighted to announce that it is chosen as a finalist for the 2017 Bully Awards. Each year, the award...


09 May, 2017, 17:41 BST Sandhills East Acquires Italy's Argoserv SRL

Sandhills East has acquired Argoserv SRL, the Italy-based media company behind www.CercoCamion.com. The website, which connects buyers and sellers...


09 May, 2017, 14:00 BST Research Now Introduces SmartAR™ Automated Research

Feature-rich solution delivers efficiency and faster time to insights Research Now, the global leader in digital research data and solutions,...


09 May, 2017, 08:00 BST Frost & Sullivan Lauds Lifesize's Strategic Shift from On-premises to Cloud-based Video Services for the EMEA Video Conferencing Market

Lifesize has a significant edge with its cloud service provisioning and a strong partner ecosystem Based on its recent analysis of the video...


08 May, 2017, 13:00 BST MatchCraft Wins Big at the Bing Partner Summit 2017

Creator of leading digital ad platform, AdVantage™, bags the prestigious Growth Technology Partner of the Year Award MatchCraft, a proprietary...


08 May, 2017, 09:00 BST HH Global Announces Preliminary Fourth Quarter and Full Fiscal Year 2017 Financial Results

37.3% revenue and 70.7% EBITDA growth over FY 2016 HH Global, the world's fastest-growing and most innovative marketing execution partner,...


08 May, 2017, 06:00 BST Tokyo's New Logo and Slogan to Promote Tokyo Overseas as Prime Tourist Destination

The Tokyo Metropolitan Government has created a new logo and slogan, "Tokyo Tokyo Old meets New" (the first Tokyo depicted in a brushstroke font...