Advertising Up-to-the-minute news from the advertising world. Find stories about new campaigns and marketing initiatives, alongside announcements of new developments in the industry. Keep up to date on industry conferences, apoointments, special events and expos and find out the latest news on the financial performance and growth of companies in this sector.

Latest Advertising

17 Jul, 2018, 15:07 BST XCHNG Secures Investment From Global Blockchain Investment Fund, #Hashed

Investment Will Further XCHNG's Mission To Bring Premier Blockchain Protocol To Digital Advertising Ecosystem Kochava Labs SEZC, a research...


17 Jul, 2018, 15:05 BST LiveRamp and Sonobi Collaboration Gives Marketers Unique Direct Access to Addressable Consumers

Today, Sonobi and LiveRamp®, an Acxiom® company (NASDAQ: ACXM) and leading provider of omnichannel identity resolution, announced a preferred...


17 Jul, 2018, 14:00 BST TUMI Taps Rosario Dawson For Women's Brand Campaign

TUMI announced today the release of a global campaign to coincide with the launches of TUMI's newest women's collections, Georgica and Mezzanine,...


17 Jul, 2018, 13:53 BST Troika Media Group and Mission Join Forces to Form Troika/Mission Group - TMG

Troika Media Group (OTC: MTWO) announced today that it has acquired / merged with international brand communications and experience marketing...


16 Jul, 2018, 17:27 BST Wunderman Commerce Study Reveals Amazon's Shopping Search Supremacy

Consumers tend to purchase where they search with 51% of consumers starting their online shopping journey on Amazon Amazon's influence on...


16 Jul, 2018, 16:55 BST SBTech and Fresh8 Agree Advertising Platform Partnership

Advertising platform provider Fresh8 to integrate marketing technology into SBTech's operator network to deliver highly personalised messaging...


13 Jul, 2018, 08:00 BST Harbour City Livestream Success Leads to Two AMEC Awards

- Harbour City receives GOLD in the Most Innovative Use of Measurement in a Digital Campaign and BRONZE in the Best Use of Social Media...


12 Jul, 2018, 15:00 BST MSL opens office in Turkey

Mehin Öner, CEO, will lead collaboration with other Publicis agencies in Istanbul MSL has brought its brand to Turkey, formally naming an...


12 Jul, 2018, 13:30 BST Omnicom Takes Data-Driven Marketing To The Next Level With Launch Of "Omni"

Omni Drives People-Based Precision Marketing at Scale Across Creative, Media and CRM Leading global marketing and corporate communications...


12 Jul, 2018, 09:00 BST Scala Drives New KIA Brand Identity In Russia

Major decade-long brand reinvention by KIA Motors Russia made possible by Scala digital communication platform Scala, part of the STRATACACHE...


12 Jul, 2018, 08:00 BST Fishawack Group Acquires Healthcircle to Strengthen Creative Offering

The Fishawack Group of Companies , one of the world's largest independent medical communications organisations, has acquired Healthcircle...


12 Jul, 2018, 08:00 BST Codewise Presents the Next-Generation of Voluum Tracker, The Only All-In-One Ad Measurement and Optimization Platform for Digital Marketers

For the first time, digital marketers can leverage at once and in one place Artificial Intelligence, Collaboration Management, SSL Certificates,...


11 Jul, 2018, 15:00 BST Backpack Health Names Finn Partners Agency Of Record For Global Communications And Social Media Campaign

MEDICAL DATA SHARING PLATFORM EMPOWERS PATIENTS BY HELPING THEM BETTER MANAGE THEIR HEALTH DETAILS, CARE AND COMMUNICATION Backpack Health, a...


11 Jul, 2018, 14:00 BST Talent Collective, the Consulting Arm of Alexander Mann Solutions Announces Partnership with Enboarder

- Enboarder specializes in automated onboarding - Partnership will build on the company's end to end talent acquisition and management...


11 Jul, 2018, 09:55 BST Bacardi And Lonely Whale Team Up To Ensure #TheFutureDoesntSuck

Two leaders in the movement against single-use plastic join forces to achieve a goal of removing one billion single-use plastic straws by...


10 Jul, 2018, 16:30 BST Large Enterprises Will Contribute 62% in Market Value of Blockchain in Media, Advertising, and Entertainment Market

According to a new market research report "Blockchain in Media, Advertising, and Entertainment Market by Provider, Application (Licensing &...


10 Jul, 2018, 13:00 BST Acuity Brands Applauded by Frost & Sullivan for Enhancing IoT Applications for Connected Buildings

Acuity's Atrius IoT platform transforms data from its digital sensory network into software services that can be continually used for application...


09 Jul, 2018, 06:00 BST BYE BYE WORLD Launches Crowdfunding Project for BIG CLAPPER, Clapping Robot That Effectively Attracts Customers with Charming, Realistic Applause

BYE BYE WORLD Inc., headquartered in Shinagawa, Tokyo, launched a crowdfunding project on July 6 for BIG CLAPPER, a clapping robot that generates...


06 Jul, 2018, 08:00 BST Olive Oil World Tour: Olive Oils Fly to 37 Cities in 17 Countries

Olive oil seeks new consumers in Europe. The Spanish Olive Oil Interprofessional, through its brand "Olive Oils from Spain", and the European...


05 Jul, 2018, 10:25 BST Diesel Only The Brave Street: The New Fragrance For Men Starring Les Twins

Diesel Parfums is thrilled to announce Les Twins as faces for the new fragrance for men, Diesel Only The Brave Street. The brand turns the...


03 Jul, 2018, 17:19 BST Verasity and TRUTH Agency Wage War on Digital Ad-Fraud

Blockchain technology provides the latest weapon in the fight against online ad-fraud Verasity, a next-generation video platform enhanced with...


03 Jul, 2018, 05:00 BST HH Global expands operations to a new office in Mumbai, India

HH Global, the world's fastest-growing and most innovative marketing execution partner, held a ribbon-cutting ceremony for the official opening of...


02 Jul, 2018, 16:23 BST Digital Veteran George Smith to Lead Middle East, India and African Region for Digital Transformation Leader Horizontal Integration

After fourteen years of delivering industry-leading digital marketing solutions for North American enterprises, Horizontal Integration (HI)...


02 Jul, 2018, 14:00 BST Cendyn is Europe's Leading Hotel CRM Technology Provider & Data Driven Marketing Agency 2018 as voted by prestigious World Travel Awards

Cendyn, the leading provider of hotel CRM and hotel sales platforms in the hospitality industry, has been voted as Europe's Leading Hotel CRM...


02 Jul, 2018, 10:42 BST Olive Oils From Spain Launches the "Olive Oil World Tour" - A New Global Promotion Strategy With the European Union

A trilateral European program designed to promote olive oils across the European Union, Asia, and the United States has launched its...