Cloud/Mobile Backend as a Service (BaaS) Market Worth 28.10 Billion USD By 2020

PUNE, India, February 8, 2016 /PRNewswire/ --

According to a new market research report "Cloud/Mobile Backend As A Service (BAAS) Market by Service Type (Data and Application Integration, Identity and Access Management, Usage Analytics, Professional Service, and Support and Maintenance Service) - Global Forecast to 2020", published by MarketsandMarkets, the global BAAS Market size to grow from USD 1.32 Billion in 2015 to USD 28.10 Billion by 2020, at a Compound Annual Growth Rate (CAGR) of 84.2%.

Browse 64 market data Tables and 43 Figures spread through 121 Pages and in-depth TOC on "Cloud/Mobile Backend as A Service (BAAS) Market"

http://www.marketsandmarkets.com/Market-Reports/mobile-backend-as-a-service-mbaas-market-813.html

Early buyers will receive 10% customization on this report. 

The growth in the number of mobile applications and increase in mobile game developers, and increased adoption of BaaS services among the SMEs and the enterprises, provides the market the future opportunity for the growth. The major drivers responsible for the growth of the Backend as a Service Market are increased adoption of cell phones and smart devices, demand for rapid deployment and development, and increased adoption of cloud-based applications.

In the services type segment, data and application integration service would contribute the maximum market share in 2015 

The data and application integration services type is the core segment that prevents any kind of data leakage while transferring the data from one place to another. The data integration services type is widely adopted by the enterprises and comprises enterprise integration services, data and file storage and SaaS integrations. This service type enables the IT staff to connect the enterprise systems through single data and identity micro services. The data integration services type also manages the data as it includes hosting services where users can store, alter, update, delete, and upload any type of content. This makes the data integration service a robust service further providing high-end security features to the SMEs, large enterprises, and the end-users.

The growing demand for monitoring active users, devices and events, and securing the business critical data by the organization is driving the growth of the usage analytics in this market 

The usage analytics services type assist organizations by providing numerous features such as push notifications, location, beacons, email, and SMS. The BaaS vendors provide analytics capabilities such as monitoring active users, active devices, events, API calls, and storage. The push notification is a system generated automatic message where users are notified for an event related to an application. The push notification also allows users to communicate with one another by using 'User to User' push notifications. The analytics dashboard enables the mobile app developers to track the usage of app and take control to deliver superior experiences across all devices and platforms.

Presence of all the major BaaS players and 35% of the total application developers in North America are the key drivers driving the North American market 

North America is expected to have the largest market share and would dominate the Backend as a Service Market from 2015 to 2020 due to the presence of major BaaS players. In Asia-Pacific (APAC), the rapid adoption of the cloud-based technology has created numerous opportunities for the vendors offering BaaS services; hence, this region is expected to grow at the highest CAGR during the forecast period.

The key players in the Backend as a Service Market are Microsoft, IBM Corporation, Oracle Corporation, Kony, Kinvey, AnyPresence, Appcelerator, CloudMine, Built.IO Backend, and KII Corporation. These players adopted various strategies to expand their global presence and increase their market shares.

Ask for Sample Pages@ http://www.marketsandmarkets.com/requestsample.asp?id=813

The report covers detailed information regarding the major factors influencing the growth of the Backend as a Service Market such as drivers, restraints, challenges, and opportunities. A detailed analysis of the key industry players has been done to provide insights into their business overview, products and services, key strategies, new product launches, mergers and acquisitions, partnerships, agreements, collaborations and recent developments associated with the BaaS market.

Browse Related Reports 

Cloud Services Brokerage Market by Type (Cloud Brokerage Enablement (Internal, External (Telecom Service Providers, System Integrators & ISVs, Hosting & Cloud Providers)), Cloud Brokerage) - Global Forecast to 2020

http://www.marketsandmarkets.com/Market-Reports/cloud-brokerage-market-771.html

Cloud Security Market (Cloud IAM/IDAAS, DLP, Web Security, Email Security, Cloud IDS/IPS, SIEM, Encryption Services, BCDR, Network Security, Cloud Database Security, Virtualization Security) - Global Advancements, Forecasts & Analysis (2014-2019)

http://www.marketsandmarkets.com/Market-Reports/cloud-security-market-100018098.html

About MarketsandMarkets 

MarketsandMarkets is world's No. 2 firm in terms of annually published premium market research reports. Serving 1700 global fortune enterprises with more than 1200 premium studies in a year, M&M is catering to multitude of clients across 8 different industrial verticals. We specialize in consulting assignments and business research across high growth markets, cutting edge technologies and newer applications. Our 850 fulltime analyst and SMEs at MarketsandMarkets are tracking global high growth markets following the "Growth Engagement Model - GEM". The GEM aims at proactive collaboration with the clients to identify new opportunities, identify most important customers, write "Attack, avoid and defend" strategies, identify sources of incremental revenues for both the company and its competitors.

M&M's flagship competitive intelligence and market research platform, "RT" connects over 200,000 markets and entire value chains for deeper understanding of the unmet insights along with market sizing and forecasts of niche markets. The new included chapters on Methodology and Benchmarking presented with high quality analytical infographics in our reports gives complete visibility of how the numbers have been arrived and defend the accuracy of the numbers.

We at MarketsandMarkets are inspired to help our clients grow by providing apt business insight with our huge market intelligence repository.

Contact:
Mr. Rohan
Markets and Markets
UNIT no 802, Tower no. 7, SEZ
Magarpatta city, Hadapsar,
Pune, Maharashtra 411013, India
1-888-600-6441
Email: sales@marketsandmarkets.com

Visit MarketsandMarkets Blog @ http://www.marketsandmarketsblog.com/market-reports/telecom-it
Connect with us on LinkedIn @ http://www.linkedin.com/company/marketsandmarkets