DUBLIN, May 15, 2015 /PRNewswire/ --Research and Markets
(http://www.researchandmarkets.com/research/jptcdp/automotive) has announced the addition of the "Automotive Heads-up Display Market in the US 2015-2019" report to their offering.
The automotive heads-up display market in the US to grow at a CAGR of 22.32 percent in terms of unit shipment over the period 2014-2019.
HUD systems are devices that display information onto a transparent screen, a combiner, or windshield. The major application sectors for HUDs are automotive and aviation. The main purpose of HUDs in these sectors is to increase the situational awareness and enhance safety margins.
The growth of the automotive HUD market is related to product innovation and efficiency in the manufacturing process. Automotive OEMs in the US are emphasizing the introduction of unique manufacturing processes and management practices to remain competitive. Similarly, advanced manufacturing facilities in the US have enabled automotive OEMs and suppliers to respond to changes in market demand more effectively.
According to the report, in 2013 high FDI in the US led to a surge in car sales, an expansion of car-production facilities, and increased investments in research and development in the automotive sector. Most Asian and European automotive companies consider the US a major investment destination. Japanese automotive OEMs such as Honda, Mitsubishi, Nissan, Toyota, and Subaru established themselves in the US through high investment in research and development, thus fostering innovation in the automotive industry.
Further, the report states that the market for HUDs is confined to premium cars, and the high cost of production is discouraging many manufacturers from adopting this technology.
The primary components of HUDs include the following:
- Projector unit
- Display Panel
- Video generator
Automotive heads-up display market in the US considers the market size based on end-users such as:
- Premium cars
- Sports cars
- Mid-size cars
The report also include market segmentation by product types, including:
- Windshield projected HUDs
- Combiner projected HUDs
- Delphi automotive
- Nippon Seiki
- Robert Bosch
For more information visit http://www.researchandmarkets.com/research/jptcdp/automotive
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SOURCE Research and Markets