SAO PAULO, June 10, 2013 /PRNewswire/ -- The digital marketing agency NoTopo.com, set up in 2008 by Juliana Renner Ely, now in partnership with Thomas Milton, who works in the same field in the UK and Brazil, has launched NoTopoINTL, which develops the digital marketing and online presence for UK clients preparing to enter the Brazilian market.
"Brazil is hot right now: there's a big internal market, Brazilians are early adopters and big enthusiasts of social media, and we have all eyes set on us for the World Cup and the Olympic Games," says Thomas Milton, who's both a Brazilian and UK citizen. "Plus, we know that bureaucracy and a complex law system scares foreign companies. But it shouldn't, as in the online world there are many ways to test the market," completes Juliana.
According to IBOPE, a Brazilian Research think tank, there are 94 million internet users in Brazil, making Brazil the 5th most connected country in the world. There are 245 million cell phones, almost one for every inhabitant. No wonder Brazil is one to watch for internet and mobile services.
Believing that a good way to start operating in a foreign country is through virtual means, NoTopo INTL offers services that help companies to "experience" the Brazilian market without exposure to great risks. NoTopo's vision boils down to one question: "Why not test the market by actually being in it, virtually?"
Through services such as Internet and Mobile Marketing, SEM, SEO, Facebook Marketing and Market Intelligence, NoTopoINTL is able to collect, analyze and monitor information that facilitates the recognition of obstacles and opportunities for a good deal. The Internet also helps to identify consumer behavior which results in more effective advertising campaigns. All this enables external customers to familiarize themselves with the economic scenario of Brazil.
Behind all this range of services, there are two professionals with wide experience both inside and outside Brazil. Juliana Renner Ely, founder of NoTopo, has an MBA from the University of Southern California and worked five years in U.S. multinationals before founding NoTopo Brazil. Thomas Milton has spent six years in the competitive British digital media market and two years in this area in Brazil, in addition to taking post-graduate studies at the London Institute of Direct and Digital Marketing.