LONDON, February 3, 2011 /PRNewswire/ --
- Savvy Londoners Opt to Enjoy Life at a Fraction of the Usual Price
Keynoir is delighted to announce that it has saved its members GBP1 million since launching ten months ago, having sourced more than 200 daily offers. With savings of between 50%-85% off the listed price, users of the Keynoir website can save serious money; buying a luxury weekend getaway today, for example, will cost GBP295, instead of GBP604. "Typical Keynoir buyers have saved more than GBP110 each with us so far", says founder Philip Wilkinson, "our members tend to be savvy internet users, who like to stay ahead of the curve and discover new things to do in and around London - we just make sure they can do so more often, and not feel guilty about it".
Team Keynoir scour London in search of the hottest lifestyle experiences and handpick only the best to present to their members. With such a strict selection process, only desirable brands with first class service get the seal of approval. Michelin-starred restaurants, boutique spas and indulgent escapes are tested by the team before being featured on site; it's a tough job, but someone's got to do it.
As the fresh-faced young start-up marks this milestone, it's hard to believe that it was dreamed up one evening in a restaurant and the business model scribbled onto a napkin. Wilkinson couldn't be feeling more positive about the future of Keynoir; "We're thrilled with the response and loyalty from our members. The savings are getting better every day, so this can only mean great things for members".
Now with a 120,000 strong membership base, Keynoir promises to continue to surprise and delight each morning by sending every subscriber a tailored made email in the hope that this will brighten up the commute. As well as providing members a means to spoil themselves without the guilt, the club invites them to the thrill of discovering new places and experiences and to remind them why their city is one of the best in the world.
Keynoir launched in London in March 2010 to bring handpicked offers to Londoners. Daily email offerings range from fine dining and beauty treatments to tailored made suits and exciting activities like kitesurfing. The variety of experiences means that members can discover new places and enjoy life at a fraction of the usual cost.