Targeting the right media and bloggers who are specifically looking for news related to your industry plays a strategic role in the success of your communications. Knowing which topics journalists are researching, as well as having access to updated media lists, can help you increase your coverage and build productive relationships with journalists, bloggers and influencers.
Messages change, and so do media lists. Filtering and categorising media contacts quickly and effortlessly reduces the hassle associated with building these lists.
With PR Newswire, you can: