VideoJug Starts Expansion Into Continental Europe
LONDON, May 18 /PRNewswire/ --
- Leading Video Site Signs Licencing Deal With Polish Media Company, Agora
- With Photo
VideoJug, (http://www.videojug.com) the world's most popular video learning site announces its first major international licensing deal with Agora, Poland's leading media group.
Agora, which boasts over 50 internet brands and 17 million unique users per month across these sites, will initially localise several hundred VideoJug films into Polish and then distribute them across their vertical web properties, including Gazeta.pl (http://www.gazeta.pl), a leading portal visited by almost 45% of Polish web users. Agora will also potentially syndicate the localised films to other local web properties.
For VideoJug, the partnership verifies the international demand for high quality, professionally produced learning and instructional video content. VideoJug will be capitalising on this demand by syndicating elements of its 40,000 film library to international media groups.
Tomasz Józefacki, head of Agora's Internet Division: "We're very excited to be working with VideoJug. We believe the opportunity for professionally made How to content is unexploited in Poland. Working with VideoJug was a natural choice as their library of content is vast and because of the quality, the films will be easy to localize for the Polish market and will be attractive for our advertisers."
Nancy Cruickshank, Global CEO, VideoJug: "Partnering with such a well established company as Agora is great news for VideoJug. By doing so, we are extending the reach of our knowledge network into new markets, reacting to the international demand for good quality, non fictional, short-form web ready content. Our content has been shot in HD and is specifically designed to enable rapid localisation, so international media groups can generate revenues rapidly from our library. Online video is becoming a hugely exciting and dynamic market and VideoJug will continue to be at the forefront of this."
About VideoJug Corporation Ltd
Launched in September 2006, VideoJug (http://www.videojug.com) is now the world's most popular video learning site, with over 40,000 professionally-produced, high definition videos. How-to guides provide easy to follow, bite-size tutorials on an enormous range of topics from DIY and sport to beauty, relationship advice and recipes. VideoJug use leading experts in their respective fields - be they celebrities, professors, professionals, coaches, teachers or doctors - who provide real expertise and answers to a wide range of common questions and concerns. VideoJug are able to offer a broad range of advertising solutions around their content platform, as well as brand video production services and licensing partnerships.
Agora is one of the largest media companies in Poland. The company's flagship business is Gazeta Wyborcza - Poland's largest quality daily. Its newspaper operations also include a free national daily Metro, Poland's #3 most read daily title and 15 color magazines which offer a broad range of topics, from interior design and home to culinary and lifestyle issues. Agora's second largest business line is AMS - the leading Poland's outdoor advertising company. The company's radio operations encompass a group of 28 local radio stations, one superregional news radio and an Internet radio Tuba.fm. Agora continues to accelerate its Internet offer. At present, the company's Internet services are among Polish top players in their categories. These include Gazeta.pl Internet portal and around 50 brands, such as classified vortals on employment and real-estate, Sport.pl or Tivi.pl or Bebo.gazeta.pl. The strength of Agora's media brands translated into successful development of add-on and collection business which sold nearly 32 mln books and books with DVDs/CDs.
Note to Editors:
A picture accompanying this release is available through the PA Photowire. It can be downloaded from http://www.pa-mediapoint.press.net or viewed at http://www.mediapoint.press.net or http://www.prnewswire.co.uk.
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