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Search Leads the 'Vintage' Trend Among Online Jewelry Stores

WILMINGTON, Delaware, January 4, 2013 /PRNewswire/ --

Launched in Summer 2012, GemLN, one of the popular online jewelry stores has gone retro. Leading the first wave of the vintage chic and retro style in the online jewelry shopping scene, has come out with several designs. Showing a range of cultured pearl necklaces and other pieces crafted in rose gold and gold plated silver, GemLN is out to capture the online jewelry shopping niche for retro chic jewels.

Jewelry pieces inspired by early to mid-20th century Hollywood and pop culture are among the hottest selling items online. This online shopping portal prides itself in its User Interface that lets shoppers browse using several parameters, including carats, metal type, stone shape, etc. Most online jewelry stores feature a ring-size chart that most users find confusing. GemLN's ring-size chart has a higher accuracy rate compared to other online jewelry stores.

The website has a heavy retro influence in several of its rings, bracelets and necklaces. Ranging from as little as $79 to around $4000, GemLN seems to have found a good balance between affordability and quality. A spokesperson for the website stated, "All our pieces launched recently have a heavy retro influence, reflecting everything from 1930s muted glamor to '70s overstated kitsch." Several of the pieces are conceptualized as day and evening wear. They're designed to be elegant when "dressed up" and just as good with jeans and leather jackets.

Reminiscent of heavy rings worn by Screen Goddesses of the 'Golden Age' of Hollywood, pieces like the Chocolate diamond ring are a great way to accessorize your vintage gowns or paisley print frocks. is also running up to a 50% OFF sale, with some pretty pieces like the diamond and pearl pendant, diamond and ruby band, among others.

" is among the newer breed of online jewelry stores to watch out for," claims its spokesperson optimistically. "We're also planning to launch a mobile app to let our customers shop more comfortably."

For more information on GemLN or to view the jewelry, visit

Primary Media Contact: Bruce Schwack
Phone (Toll Free): 1-800-375-4345


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